Celebrating the strength of 17,000+ thriving businesses
In a dynamic celebration of Filipino entrepreneurship, SM Supermalls
proudly unveiled the micro, small, and medium enterprises (MSMEs) Champions'
Wall, a visual tribute to the resilience, dedication, and excellence of the
country’s 17,000 MSMEs. Held at the SM Mall of Asia (MOA), the special event
gathered distinguished guests to honor the 2024 Presidential Awardees for
MSMEs, recognizing their invaluable contributions to the nation’s business
landscape.
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| In the photo: The 2024 Presidential Awardees for micro, small, and medium enterprises (MSMEs) from Kawayan Collective, Hey Success PH, Ai-She Footwear Fashion, Nelly Coffee and Tablea, Malagos Chocolate, Tropical Palm Herb Manufacturing, and Jojie’s Bakeshop, with SM Supermalls Executive Vice President for Marketing Jonjon San Agustin, Senior Assistant Vice President (SAVP) for Marketing – MSMEs Pats Dy, AVP for MSMEs Royston Cabunag, and Department of Trade and Industry (DTI) Division Chief Cynthia Dela Cruz |
A symbol of innovation and perseverance
The MSME Champions' Wall stands as a symbol of innovation and
perseverance, embodying the journey of Filipino entrepreneurs who continue to
thrive despite challenges. Designed as a fusion of creativity and storytelling,
the installation showcases the diverse industries and success stories that
define the MSME sector.
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| (L-R): Jam Puentespina from Malagos Chocolate (the Medium Enterprise Champion), Carmela Prado from Kawayan Collective (the Small Enterprise Champion), Teresa Santiano from Tropical Palm Herb Manufacturing, Arnold Labunog from Josie’s Bakeshop, Shelly Kane Coligado Ortiz from Ai-She Footwear, and Jeric Suazo from Nelly Coffee and Tablea |
Honoring the 2024 Presidential Awardees
Gracing the occasion were key representatives from the Department of
Trade and Industry (DTI), SM Supermalls executives, and the private sector,
along with the esteemed awardees. In his opening remarks, Jonjon San Agustin,
Executive Vice President for Marketing at SM Supermalls, emphasized the
importance of providing platforms for MSMEs to grow, stating, “This wall is more than just an
installation; it reflects the relentless spirit of Filipino entrepreneurs who
drive economic growth and inspire innovation.”
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| The Medium Enterprise Awardee, Malagos Chocolate, offers award-winning Philippine-grown cacao. |
The highlight of the event was the formal recognition of the 2024
Presidential Awardees for MSMEs, individuals, and businesses that have
demonstrated outstanding performance, innovation, and community impact. Each
awardee shared their journey, underscoring the vital role that MSMEs play in
job creation, industry growth, and national development.
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| The small enterprise finalist, Aishe Fashion, crafts locally sourced espadrilles, empowering Persons with Disabilities (PWD) artisans. |
SM Supermalls' commitment to MSME growth
SM Supermalls remains committed to championing local businesses through initiatives such as the SM for MSMEs Program, which provides entrepreneurs with greater market opportunities, business support, and nationwide visibility.
With this initiative, SM Supermalls continues to strengthen its support for MSMEs, reinforcing its commitment to being a true partner in their journey toward success. As the MSME Champions' Wall stands tall at SM MOA, it will serve as an enduring reminder of the resilience, passion, and excellence of Filipino entrepreneurs.
For MSMEs who wish to join the program, visit https://msme.smsupermalls.com/ (SM Supermalls)
About SM Supermalls
SM Supermalls, owned by SM Prime Holdings, is the leading
mall developer and operator in the Philippines. As a staunch advocate for
MSMEs, SM Supermalls is dedicated to helping Filipino entrepreneurs succeed.
Join our thriving marketplace across 80+ malls nationwide. Visit
www.smsupermalls.com/sm-for-msmes/ to download your MSME application or email
us at customercare@smsupermalls.com with your most innovative product and
preferred location. Don't miss this opportunity to grow your business with SM
Supermalls today!
