Tuesday, April 21, 2026

Turning Trash into Opportunity: SM City Mindpro, ZSCMST Seals Game-Changing Sustainability Partnership

Sealing the Trash-to-Cash Program partnership between SM City Mindpro and Zamboanga State College of Marine Sciences and Technology (ZSCMST) are Mall Manager Aileen Ann Villa-Enriquez (left) and President Roy L. Valesco, Ph.D. (right)

ZAMBOANGA CITY, Philippines, 21st April 2026 — In a powerful stride toward a greener and more sustainable future, SM City Mindpro has officially partnered with Zamboanga State College of Marine Sciences and Technology (ZSCMST) headed by its President, Dr. Roy Valesco, through a Memorandum of Agreement (MOA) signing for the Trash to Cash Program, reinforcing a shared commitment to environmental stewardship and community empowerment.


The partnership brings together the strengths of SM City Mindpro and ZSCMST to promote responsible waste management, recycling, and environmental education—transforming everyday waste into valuable resources while instilling eco-conscious habits among students, shoppers, and the wider community.


At the heart of the initiative is the Trash to Cash Market, a monthly recycling program held at SM City Mindpro every first Friday and Saturday of the month. The program encourages the public to bring recyclable materials such as paper, plastic, metal, and other waste items, which are then properly sorted and exchanged for cash incentives. More than just a recycling drive, it creates a culture of sustainability by making environmental action accessible, rewarding, and impactful.


Through the collaboration, ZSCMST—known for its strong advocacy in marine conservation and environmental protection—will play a vital role in mobilizing students, faculty, and partner communities to actively participate in the program. The partnership also opens doors for joint environmental campaigns, awareness drives, and educational initiatives that highlight the importance of protecting coastal and marine ecosystems.

This initiative is part of the broader SM Green Movement, SM’s umbrella program that champions sustainable practices across all its properties nationwide. The SM Green Movement focuses on waste management, energy efficiency, water conservation, and climate action, empowering communities to take part in building a more sustainable future.

With this partnership, SM City Mindpro and ZSCMST are not just managing waste—they are shaping mindsets, inspiring collective action, and proving that sustainability is a shared journey where every small step counts.


About SM Green Movement

Through the SM Green Movement, SM Prime champions sustainability by focusing on waste management, water stewardship, and energy efficiency for lasting impact. The movement empowers individuals, families, and communities to take part in simple acts that create shared prosperity for generations to come.

MacBook Neo Launches in the Philippines with GGives Installment Plans, Making Apple Upgrade More Affordable

Catch the MacBook Neo drop with GGives—freebies plus easy 0.9% monthly installments.
Catch the MacBook Neo drop with GGives—freebies plus easy 0.9% monthly installments. 

The wait is over—the new MacBook Neo officially drops in the Philippines at 7:00 pm on April 23. Whether you’re powering through work, school, or side hustles, this is the must-have tool that keeps up with you and is fit for you. If it’s already on your list, now’s the right time to make the move.

And with GGives, availing becomes more manageable with lighter, more affordable terms while enjoying promos from partner merchants.

Making It More Within Reach with GGives

Pre-order the MacBook Neo through GGives and enjoy a lighter way to pay with flexible installments. During the pre-order period from April 11 to 23, 2026, you can also take advantage of no down payment and a low 0.9% interest rate, making it even more affordable to upgrade.

Plus, when you pre-order from select partner merchants, you’ll receive exclusive freebies (*until supplies last):

       Abenson & Electroworld - Free JisuLife Fan*

       Beyond the Box, Digital Walker, & Open Source by Beyond the Box  - Free Momax Powerbank*

       Power Mac Center - Free pair of Apple Earpods 3.5mm headphone plug*

       The Loop - Free Anker Soundcore R50i NC True Wireless BT Earbuds*

       Digimap & Digiplanet- Free AmazingThing Polishing Cloth*

 

To avail of these offers, eligible users simply need to:

       Be a GCash user with an active GGives account

       Choose GGives as their payment option in-store and select a 12- or 24-month plan

If you’re not yet activated, just head to the GCash app, tap “Borrow”, select “GGives,” and complete the quick application. Once approved, you’ll see your available credit limit (subject to evaluation).

With GGives, getting the MacBook Neo becomes lighter and more affordable—letting you balance what you need now with what works for your budget.

Access GCredit and GGives through your GCash dashboard or find them under “Borrow.” No GCash yet? Download the GCash App on the Apple App Store, Google Play Store, or Huawei App Gallery.

For more details on the Apple Preferred 0.9% GGives Interest Rate Promo, visit https://gcash.com/promos/ggives-apple-exclusive-0-9-interest-rate-promo.


Per DTI Fair Trade Permit No. FTEB-253756 Series of 2026

Per DTI Fair Trade Permit No. FTEB-253724 Series of 2026.

Red Bull Dance Your Style PH Crowns a New Champion, with Manila’s Izzy Johnson Punching Ticket to Zurich World Finals

Photo provided by Red Bull


Manila, Philippines, April 13, 2026 — Against a backdrop of roaring cheers, flashing lights, and nonstop rhythm, Manila’s Izzy Johnson emerged victorious at the Red Bull Dance Your Style Philippines National Finals, besting the country’s most dynamic street dancers in a battle decided entirely by the crowd. With every beat, every reaction, and every energy shift, Izzy proved to be the final dancer standing at Bridgetowne, Pasig, earning the title and the right to represent the Philippines on the world stage in Zurich, Switzerland.


“I felt that all my pressure was replaced by excitement. The crowd became my fuel. When I saw they were happy with my dancing, I felt like I had already won,” expressed Izzy.


Red Bull Dance Your Style Philippines contenders, Nemesis from Cebu and Doodsieroll from Davao, joined Izzy in setting the fiery tone of the night. The National Finals showcased the depth and diversity of Philippine street dance, blending global talent, local energy, and a love for the art form.


A Night Where the Crowd Took Control

Photo provided by Red Bull


From the opening round, the National Finals set a fast pace. With no judges on the panel, every decision came down to the audience, turning the dance floor into a space where connection with the crowd mattered as much as execution.


Each battle unfolded like a live conversation among the DJ, the dancer, and the audience, as dancers stepped into the fray without knowing which track would play next. As tracks shifted without warning, competitors were forced to switch styles, flip the energy, and respond with precision under pressure. The crowd reacted in real time with cheers and energy, fueling momentum and determining who advanced and who exited the competition.


As the battles progressed, the connection between the dancer and the audience became more apparent, shaping the event's overall flow. It created a loop of energy that elevated every moment into something bigger, louder, and more unpredictable.



A Champion Carrying a Nation’s Rhythm

Photo provided by Red Bull


By the final round, one dancer had consistently captured the crowd’s attention. Izzy combined musicality, control, and presence, delivering performances that stood out across multiple matchups. His ability to adapt to different tracks while maintaining a clear sense of identity ultimately secured the win. In Izzy’s performance, the crowd saw a familiar reflection of hometown roots, cultural influences, and the everyday movement that defines Filipino street dance.


Opening up about his influences, Izzy praised the local Filipino dance community. “Because of the dance community, I was able to find my own style. I used to only do choreographed dances before. But freestyle is different. I used to freestyle on my own, but thanks to the dance community, I was able to learn more,” he said.


“I also absorbed some of their maturity—that when it comes to dance, you don't have to be too technical. You just have to be true to your dance,” Izzy said proudly. 


Throughout the night, Izzy demonstrated an ability that commands the music. He mastered the art of blending groove, unmatched energy, and spontaneity into rounds that electrified the night.


“I guess one of the dance battle tactics that helped me was learning to connect with the crowd through my movements. Since this is Red Bull Dance Your Style, it was so important that they understood my movements. Our artistry must touch their hearts,” Izzy said.


A Battle Map Across the Philippines

Photo provided by Red Bull


More than a competition, the National Finals unfolded as a cultural map drawn in motion. It highlighted how different styles from different regions across Luzon, Visayas, and Mindanao continue to shape the country’s street dance landscape.


Cebu’s Nemesis stepped into the spotlight with explosive, grounded power with movements anchored in strength, grit, and unfiltered intensity. Each hit landed with purpose, commanding audience attention from the first beat.


From Mindanao, Davao’s Doodsieroll, countered with fluid musicality. He was able to weave rhythm and movement into seamless combinations with control and timing that created moments that felt effortless yet deeply intentional, drawing the crowd into every transition.


Representing the capital, Izzy brought a sharp, experimental edge. He played with textures, pacing, and unexpected freestyle choices that challenged conventions and kept every round unpredictable.


Despite their differences, each dancer contributed to a broader narrative. Their styles didn’t clash; they converged. The battle became a dynamic showcase of Filipino creativity, where regional identities stood strong as they built toward a shared goal: representing the Philippines on a global stage.


From the Philippines to the World Stage

Photo provided by Red Bull


With the national title secured, Izzy now sets his sights on the Red Bull Dance Your Style World Finals, where champions from over 54 countries will gather for a global clash of sound, style, and identity.


“To represent the Philippines at the Red Bull Dance Your Style World Finals is to represent the people. But first of all, it starts with me, I’m a Filipino, so I represent myself first. And I represent every Pinoy that helped me get to this moment,” Izzy said, discussing how stepping into the world stage is a win for every Filipino.


It’s a stage where no two dancers move the same, and where cultural expression takes center stage. For Izzy Johnson, it’s an opportunity to carry the energy of an entire nation into the global arena.


While street dancers across the country showcased their distinct styles and approaches to dance, the Philippines arrived at the Red Bull Dance Your Style stage as a unified force, built from islands apart, now moving as one. As Izzy prepares to step into the global arena, one thing is clear: the Philippines is bringing a style and energy the world can’t ignore.


The energy and success of Red Bull Dance Your Style Philippines was made possible through the support of official event partners Army Navy, Hertz, Mophie, and Posh, who helped fuel the local street dance community and elevated this year's unforgettable competition.


Follow Izzy Johnson’s journey to the Red Bull Dance Your Style World Finals in Zurich, Switzerland, this October 2026 and witness how Filipino street dance takes on the global stage. For updates and event details, visit the official Red Bull Dance Philippines website and follow its social media pages (Facebook | Twitter | Instagram | TikTok) to stay locked in as the road to the World Finals unfolds.

Australian Table Grapes 2026 Philippines Season Launch at The Marketplace Galleria Cebu Featuring Culinary Creations

Australian Table Grapes launch 2026 Philippines season in Cebu with live cooking demo at The Marketplace Galleria, showcasing premium varieties.
Australian Table Grapes 2026 season launch at The Marketplace Robinsons Galleria Cebu featuring a live cooking demonstration.

Cebu City, Philippines – The Australian Table Grape Association officially launched the 2026 Australian table grape season in Cebu City with a live cooking demonstration at The Marketplace Robinsons Galleria Cebu, bringing the fresh, premium Australian table grape experience closer to Filipino shoppers.

The activation opened with remarks from the Australian Table Grape Association, emphasizing the Philippines’ growing importance to the Australian table grapes industry.

Australian Table Grapes 2026 Philippines season launch event at The Marketplace Robinsons Galleria Cebu with culinary showcase and tasting.
Australian Table Grapes 2026 Philippines season launch event at The Marketplace Robinsons Galleria Cebu with culinary showcase and tasting.

“The Philippines continues to be one of our most important and valued export markets, and this event brings Australian grapes even closer to our consumers. Cebu is another key region where we aim to grow with the support of our partners in the country,” said Jeff Scott, CEO of the Australian Table Grape Association.

Chef Celina David
Chef Celina David

Chef Celina David showcased the versatility of Australian table grapes through three standout recipes—the savory Trio Queso Nacho Grape Pico, the sweet Woodland Panna Cotta with Rosemary Balsamico, and the refreshing Sparkling Twilight Grape Velvet Lassi.

The activation drew strong engagement from shoppers, media, retail partners, and key opinion leaders, with the presence of Australian Table Grape Association leadership further reinforcing the industry’s commitment to on-ground consumer engagement in Cebu.

“This program is a great way for us to share the sweetness and story of Australian table grapes with Filipino families here in Cebu,” said Jesse White, International Marketing Manager of the Australian Table Grape Association.

This activation is part of the broader 2026 campaign, which will roll out in-store sampling activities, eye-catching retail displays, digital and social media promotions, and point-of-sale materials. The goal is to help shoppers easily identify Australian-grown grapes and better understand the different varieties available this season.

Members of the Cebu media attend the Australian Table Grapes 2026 season launch featuring a live culinary showcase at The Marketplace Robinsons Galleria Cebu.
Members of the Cebu media attend the Australian Table Grapes 2026 season launch featuring a live culinary showcase at The Marketplace Robinsons Galleria Cebu.

Exports of Australian table grapes to the Philippines have continued to grow steadily in recent years, with the country consistently ranking among Australia’s top export markets for the category. The Australian Table Grape Association expects this positive momentum to continue in 2026, driven by strong supply, an expanded variety range, and rising Filipino demand for premium imported fruit.

Friday, April 17, 2026

Chinabank wins regional award for HR digital transformation

From left: AIA Indonesia Chief Human Resources Officer Ichsan Adiwijaya, CBC HR Business Solutions Department Head Gene Modequillo, CBC HR Strategic Support Division Head Rizza Salvino, and People Matters New Markets Head Aditya Chopra.

Chinabank was recognized among the best organizations, teams, and individuals in Southeast Asia that redefine the future of work through technology and purposeful transformation. 

The bank earned the Silver Award for Human Capital Management (HCM) Innovation and Implementation under the Visionary Organizations category at the recent People Matters Infini‑T Awards SEA 2026 in Singapore.

The award is in recognition of the bank’s successful digital transformation of its HR ecosystem through SyncHROne, developed in partnership with Darwinbox and launched in 2025. The AI-powered, mobile-enabled SyncHROne streamlines HR operations and enhances employee engagement and productivity.

“We are proud of this achievement, which reflects our shared commitment to building a future-ready, inclusive, and innovation-driven workplace. Through SyncHROne, we have empowered Chinabankers with a unified ‘source of truth’ that allows them to focus on what matters most—growth and excellence,” Chinabank Human Resources Group Head Tani Cruz said.

Aside from its triumph at the Infini-T Awards, the highlight of the two-day People Matters TechHR Singapore 2026, Chinabank also shared its HR transformation journey during the “Futurist Circle” breakout session. HRG Strategic Support Division Head Rizza Salvino explained how Chinabank leveraged AI and data-driven insights to redefine the employee experience and boost performance. She said leaders drive business results when they take charge, supported by HR’s efforts to enable agility through technology and to strengthen decision-making with data-driven insights. She also noted that digital transformation is about transforming the people who use the new technology—empowering them to think, work, and lead differently.

About Chinabank:  China Banking Corporation (Chinabank; PSE: CBC), founded in 1920, is the fourth largest private universal bank in the Philippines and a member of the SM Group, one of the country’s biggest conglomerates. Driven by its brand promise, “Focused on You,” Chinabank supports individuals, small- and middle-market businesses, and large corporations, with its consolidated network of over 650 branches and 1,140 ATMs, and 24/7 digital banking channels My CBC App and My CBC Online.  The bank also offers a wide range of allied financial services through its subsidiaries China Bank Savings, Chinabank Capital, Chinabank Securities, Chinabank Insurance Brokers, and affiliate Manulife Chinabank Life Assurance. 

For over a century, Chinabank has built a deep connection with its customers and the communities it serves, leveraging the dedication and diversity of its empowered people and the strength of its enduring partnerships to help uplift the lives of Filipinos. 

For more information, visit www.chinabank.ph or follow ChinabankPH on Facebook, Instagram, TikTok, and LinkedIn.

Thursday, April 16, 2026

Honesty Beyond Duty: SM City Zamboanga Security Personnel Return ₱500,000


ZAMBOANGA CITY, Philippines, 16 April 2026 — A remarkable act of honesty and integrity took center stage at SM City Zamboanga as two security personnel demonstrated exemplary character by returning a lost cash amounting to ₱500,000 to its rightful owner on March 28 around 3PM.

The recovered item was a light brown tote bag containing bundles of cash—three bundles of one-thousand-peso bills (₱1,000.00) and four bundles of five-hundred-peso bills (₱500.00)—with a total value of five hundred thousand pesos (₱500,000.00). The item was discovered and immediately turned over to the Customer Relations Services (CRS) office by Lady Guard Ena Wahing and Security Officer Erland Solamillo of Pichel Security Agency Inc. 

Displaying presence of mind and unwavering integrity, Wahing and Solamillo followed proper protocols to ensure the safe handling and documentation of the recovered item. Their swift and responsible action enabled the mall’s CRS team to promptly identify and coordinate with the rightful owner, leading to the successful return of the full amount.

The incident not only highlights the vigilance of SM City Zamboanga’s security personnel but also reinforces the mall’s strong culture of honesty, accountability, and service excellence. Beyond ensuring safety and order, SM’s frontliners continue to embody values that build trust and confidence among shoppers and the community.

“At SM, we take pride in nurturing a culture where integrity is lived out daily. Acts like these reflect our people’s commitment to doing what is right, even when no one is watching,” shared SM City Zamboanga Mall Manager John Mayo Enriquez. 

As SM City Zamboanga continues to be a safe and welcoming destination, stories like this serve as a powerful reminder that true service goes beyond duty—it is rooted in character, responsibility, and genuine care for others.

All For You—delivering not just exceptional experiences, but also inspiring moments of honesty that uplift the community.

Wednesday, April 15, 2026

BTS World Tour “Arirang” Comes to SM Cinema with Exclusive Live Viewing Experience


Fans across the Philippines can experience the global phenomenon like never before as BTS World Tour “Arirang”: Live Viewing arrives in SM Cinema branches nationwide again after its successful run last April 11 from Goyang, South Korea. The highly anticipated concert event will have another live broadcast on April 18 from Tokyo, Japan, bringing the energy of BTS to the big screen.


A total of 38 SM Cinema branches will participate in this special screening, including SM Megamall, SM North EDSA, SM Mall of Asia, SM Cebu, SM Seaside, SM Bacolod, SM Iloilo, SM Clark, SM Baguio, SM Southmall, SM BF Parañaque, SM Zamboanga, and more, ensuring fans nationwide can join the experience.

Tickets are priced at P1,700 for live viewing, while replay viewing is priced at P1,390. Fans can also bring home an exclusive fan gift inspired by the tour’s opening cities for every ticket availed at SM Cinema.

This is the schedule for this week’s live viewing:

April 18, 1:45 PM (LIVE FROM JAPAN)

April 18, 5:30 PM (REPLAY FROM JAPAN)

The BTS World Tour “Arirang” accompanies the group’s fifth full-length album, a milestone that captures the culmination of their artistic journey.

The tour features a groundbreaking 360-degree in-the-round stage design, delivering a fully immersive concert atmosphere that places audiences at the center of the performance. Fans can relive the excitement of what is being hailed as BTS’ “comeback of the decade,” together with fellow ARMYs in cinemas nationwide.

Don’t miss this chance to witness BTS in a larger-than-life concert event. Gather your friends, secure your seats, and celebrate the music, passion, and global impact of BTS only at your most-loved SM Cinema branch this April.

About SM Cinema   

SM Cinema is the largest film exhibitor in the Philippines, operating over 389 screens in more than 79 branches nationwide. As part of SM Lifestyle, Inc., a subsidiary of SM Prime Holdings, SM Cinema is committed to delivering world-class cinematic experiences to Filipino moviegoers. From the latest blockbuster films to premium formats such as SCREENX, IMAX, Directors Club, and Event Cinema, SM Cinema continuously elevates the way audiences enjoy movies.   

Driven by innovation, customer service, and a passion for storytelling, SM Cinema remains a trusted entertainment destination for families, friends, and film lovers across the country. 

Tuesday, April 14, 2026

Samsung Galaxy A57 5G and A37 5G Announced: Flagship-Like Features at Budget-Friendly Prices

Samsung Galaxy A57 5G and A37 5G Announced: Flagship-Like Features at Budget-Friendly Prices

The Galaxy A57 5G and Galaxy A37 5G feature a sleek design, powerful cameras, and upgraded Awesome Intelligence, delivering reliable performance and confidence for everyday use.

SEOUL, Korea – March 25, 2026 – Samsung Electronics has officially unveiled the Galaxy A57 5G and Galaxy A37 5G, the latest additions to its Galaxy A series, bringing its newest mobile innovations — including enhanced Awesome Intelligence — to more users worldwide. This new lineup reflects Samsung’s push to make AI-powered features more accessible, giving users intuitive tools that help simplify everyday tasks. Both devices are designed to improve the overall experience, with upgrades in performance, camera quality, and display, as well as added durability and stronger security features. With up to six generations of OS updates and long-term security support, the Galaxy A series is built for longevity. Leading the lineup is the Galaxy A57 5G, featuring a slimmer, more refined design and enhanced AI capabilities, making it the most powerful Galaxy A series device yet.

"The new Galaxy A series reflects our continued commitment to AI democratization by bringing the latest innovations to more Galaxy users," said TM Roh, Chief Executive Officer, President, and Head of Device eXperience (DX) Division at Samsung Electronics. "With Samsung's fundamental capabilities combined with enriched Awesome Intelligence, Galaxy A57 5G and Galaxy A37 5G will deliver reliable everyday performance to users around the world and drive rapid AI expansion."

Enriched Awesome Intelligence Designed for Everyday Life

With the latest One UI 8.5, the Galaxy A57 5G and Galaxy A37 5G bring Samsung’s newest AI innovations to more users. Powered by enhanced Awesome Intelligence, these devices make it easier to get things done while opening new ways to create, stay productive, and complete everyday tasks more efficiently.

Voice Transcription is now added to the Voice Recorder app, making it easier to revisit key details from meetings, lectures, or calls. It can quickly transcribe and translate recordings, or even turn voicemail audio into readable text. AI Select is now more accessible through a long press on the Edge Panel, bringing useful actions directly on-screen. Users can instantly extract text or create content without manually highlighting items. It also now supports Drag & Drop in Multi-Window mode, allowing images to be easily moved into Samsung Notes or the Photo Editor for faster, more seamless editing. Awesome Intelligence continues to make photo editing more effortless. The Object Eraser delivers more natural-looking results when removing distractions, such as background passersby or clutter in cafés. On the Galaxy A57 5G, Best Face now supports more photos and continuous shooting, helping users capture group shots where everyone looks their best. Popular tools like Filters and Edit Suggestions also make it quicker to enhance and share photos without extra steps. The Galaxy A57 5G further adds Auto Trim, making video editing even more convenient. Meanwhile, Circle to Search with Google now supports multi-object recognition, allowing users to explore several items in a single image at once — from outfits to accessories — in a single search. 


The new Galaxy A series expands Awesome Intelligence experiences with a choice of agents designed to simplify everyday tasks, from search to planning to easily adjusting settings. As a conversational device agent, upgraded Bixby lets users intuitively control Galaxy settings and features using natural language. At the same time, Gemini navigates complex tasks across native Galaxy apps and select third-party apps to support faster, more intuitive interactions. 



Awesome Camera to Capture Clearer Photos and Videos, Day or Night

As AI becomes more deeply integrated into mobile experiences, camera performance remains essential to delivering the everyday usability and satisfaction users expect.

Galaxy A57 5G and A37 5G deliver brighter, clearer visuals powered by the upgraded camera hardware and an improved Image Signal Processor (ISP). The devices feature a versatile triple-camera system, led by a 50MP main sensor, delivering sharp, detailed images across a wide range of lighting conditions without manual adjustments.

When the lights go down, the Galaxy A57 5G and A37 5G cameras adapt seamlessly with improved Nightography, capturing clear, true-to-life photos and videos even in low-light conditions.

Galaxy A57 5G takes photography a step further with enhanced image processing that sharpens detail and reduces noise for even clearer, more vibrant results. It delivers rich contrast and balanced color even in challenging light, while a faster shutter speed lets users instantly capture fleeting moments with improved clarity.  

Galaxy A57 5G and A37 5G also benefit from AI-based subject recognition and scene optimization to balance portraits, preserve natural skin tones, and create clearer background separation. When the moment calls for a wider perspective, the ultra-wide lens captures more in every group photo or landscape view. At the same time, the 5MP macro camera reveals fine details up close for added creative flexibility.


Performance for Streaming and Multitasking

Galaxy A57 5G delivers the best of both design and performance, combining upgraded CPU, GPU, and NPU for improved performance with its sleek, light form. Built for smooth streaming, scrolling, and content creation, its refined design features a glossy finish and distinctive triple-camera island for a standout modern look that feels comfortable in-hand.

Despite its slimmer profile, Galaxy A57 5G packs powerful performance. Its 5,000 mAh battery supports up to two days of use — powering everything from filming and editing to on-the-go viewing. Slimmer bezels and a bright Super AMOLED+ display with Vision Booster deliver an immersive, clear viewing experience indoors and outdoors.

Built for everyday use, the Galaxy A57 5G and A37 5G are rated IP68 for water and dust resistance, providing durability in real-world environments and peace of mind in the event of accidents

Long-Term Support and Foundational Security

Galaxy A57 5G and A37 5G reinforce Samsung's commitment to device longevity, offering up to six generations of Android OS and One UI upgrades, along with up to six years of security updates – giving users the confidence to rely on their device for years to come.

Samsung provides a fortified layer of device safety, transparency, and user choice with Knox Vault, a hardware-based, tamper-resistant security solution. Galaxy A series offers users holistic protection through innovative security and privacy features, including the Security & Privacy Dashboard, Auto Blocker, Private Sharing, Theft Protection, and the new Private Album. This Gallery feature allows users to quickly and easily lock away personal mediaUnlike traditional safeguards, the latest A-series devices also proactively notify users of potential risks through Privacy Alerts. These intelligent notifications offer clearer insight and control over location permissions and suspicious monitoring of sensitive data. Together, these enhancements make security feel as intuitive as the rest of the experience, making device protection easier than ever for everyone.

Availability

Galaxy A57 5G and A37 5G are now available in Samsung Authorized Stores nationwide. The Galaxy A57 5G will be offered in Awesome Navy, Awesome Gray, Awesome Icy Blue, and Awesome Lilac. In comparison, Galaxy A37 5G will be available in Awesome Lavender, Awesome Charcoal, Awesome Graygreen, and Awesome White. For added peace of mind, Samsung Care+ offers comprehensive coverage tailored to users' device needs, including benefits that help protect the devices' value.

Every purchase comes with a free travel adapter (worth P1,190) and phone case (worth P990), alongside a two-year Samsung Care+ warranty for total peace of mind. And for a limited time only, you can get the 256GB variant at an additional P1,500 off! That's up to P5,170 worth of savings. 

Looking to upgrade to the Galaxy ecosystem? Take 40% off the Galaxy Fit3, Watch8, Buds3 FE, and Buds Core with every purchase of the Galaxy A57 and Galaxy A37 5G, too.  

Offers valid only until June 30*. For more information on the latest Galaxy A series devices, please visit: 


Galaxy A57 5G: http://smsng.co/GalaxyA57-PR

Galaxy A37 5G: http://smsng.co/GalaxyA37-PR 


DTI Fair Trade Permit No. FTEB-252295, 251225, and 251388 series of 2026.

Specification Table


Galaxy A57 5G

Galaxy A37 5G

Display

6.7” FHD +

* Measured diagonally, the screen size is 6.7" in the full rectangle and 6.6" accounting for the rounded corners. The actual viewable area is smaller due to the rounded corners and the camera hole.

6.7” FHD +

*  Measured diagonally, the screen size is 6.7" in the full rectangle and 6.5" accounting for the rounded corners. The actual viewable area is less due to the rounded corners and the camera hole.

Super AMOLED + Display
Up to 120Hz refresh rate
Vision Booster

Super AMOLED Display
Up to 120Hz refresh rate

Vision Booster

Dimensions & Weight

161.5 x 76.8 x 6.9mm, 179g

162.9 x 78.2 x 7.4mm, 196g

Camera

12MP Ultra-Wide Camera

  • F2.2

50MP Wide Camera

  • F1.8

5MP Macro Camera

  • F2.4

12MP Front Camera

  • F2.2

8MP Ultra-Wide Camera

  • F2.2

50MP Wide Camera

  • F1.8

5MP Macro Camera

  • F2.4

12MP Front Camera

  • F2.2

Memory & Storage

8+128 GB
8+256 GB
12+512 GB

8+128 GB
8+256 GB

Battery

5000mAh (typical)

* Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns, and other factors.

OS

Android 16

One UI 8.5

Security

Samsung Knox

Water & Dust Resistance


IP68