SM Supermalls transforms its malls into entertainment and community spaces

MANILA, Philippines — SM Supermalls is more than just a mall for retail and dining. As customers look for places to create new memories, SM Supermalls continues to transform into an all-day destination where they can do more—discover hobbies, catch the latest blockbusters, stay active, bond with their fur-babies, and forge new connections with a welcoming community. Today, SM Supermalls is evolving beyond the traditional mall experience, bringing together entertainment, leisure, wellness, and community in one vibrant and inclusive space. 

A grander cinematic journey at SM Cinemas

SM Supermalls continues to bring the latest Hollywood blockbusters and local film gems to its customers, allowing them to immerse themselves in a shared entertainment experience. SM Cinema has introduced several innovations and enhancements, from advanced screening technologies and more comfortable recliners to improved amenities, to make the cinematic adventure more memorable.

SM Nuvali, the mall operator’s 91st mall slated to open in November, will feature the country's first LED cinema. Eager moviegoers can look forward to a more captivating cinematic journey through LED screens that offer greater clarity and color accuracy, plus a richer movie-going experience with the community.

Across SM Supermalls properties, premium reinventions further enhance the cinematic experience. SM City Cebu’s upcoming Cinema Hall upgrade will soon set the atmosphere for elevated moviegoing. These include SCREENX at SM Mall of Asia, where synchronized side-wall projections extend the action across three walls, and Directors Club, which pairs plush leather recliners with Dolby Atmos sound and sharp laser projection.

SCREENX at SM Mall of Asia introduces a revolutionary approach to moviegoing through synchronized side-wall projections.

Moreover, Event Screens at select branches offer flexible spaces for private screenings and watch parties.

Adding to this experience is a new premium Snacktime concept, with new snack and beverage choices to help audiences enjoy a complete movie experience from start to end. Whatever type of movie experience audiences seek, they can find it at SM Cinemas. 

SM City Cebu’s upcoming Cinema Hall upgrade will soon set the atmosphere for elevated moviegoing.

The ultimate foodie hub

SM Nuvali will feature an SM Food Hall that combines a curated mix of local and international food choices, set against a backdrop of Instagram-worthy interiors.

Upgrades across SM Cinemas have been complemented by fresh dining concepts featuring new food items, viral bites, and communal events for all the foodies out there. Food doesn't just satisfy hunger and cravings; it can also bring people together. With that in mind, SM Supermalls continues to serve up more ways for foodies to connect, discover new flavors, and enjoy memorable moments together.

In addition to the beloved and familiar food and retail tenants, SM Nuvali will feature an SM Food Hall that combines a curated mix of local and international food choices, set against a backdrop of Instagram-worthy interiors. SM Food Hall’s modern and vibrant atmosphere is designed to bring people together to feast, share stories, and celebrate life. 

SM Supermalls will also bring SM Game Park to SM Nuvali, where Southies can gather for games, sports, and of course, food. In addition to bowling lanes, archery zones, and darts, SM Game Park at SM Nuvali will feature dedicated spaces where friends and families can just sit, eat, laugh, share stories, and have an awesome time. 

Across your most-loved SM Supermalls, new dining districts let mallgoers explore more flavors and culinary experiences. The SM Foodcourt and the Skygarden feature popular and new restaurants and cafes to fill your hearts and tummies. SM Supermalls remains the place to be for delicious eats, refreshing drinks, and new favorites. 

Get active at your most-loved SM Supermalls

More and more Filipinos are embracing an active lifestyle, and SM Supermalls has met their needs by offering more sports events and destinations for everyone. It continues to pioneer the pickleball mania in the Philippines with courts that can host enthusiasts and seasoned players alike.

Beyond pickleball, SM Supermalls continues to expand and introduce more SM Game Parks across its properties, giving more customers a chance to play bowling, archery, darts, mini-basketball, and more. Additionally, the SM Active Hub, its nationwide sports and fitness program, continues to offer free play, classes, tournaments, and other activities to give people more opportunities to get fit. SM Skating nurtures future champions through new skating rinks, learning and training sessions for Filipinos from diverse backgrounds and experience levels.

Dedicated spaces for communities SM Supermalls has carved out more dedicated spaces, such as event lawns and indoor areas, for communities to gather for different events. Whether it’s a seasonal event or a local community activity, these locations are flexible venues where communities can create and celebrate new experiences together. The refreshed SM By the Bay and SM Sky Pampanga feature bigger and better rides for kids and kids at heart to enjoy. With more exciting attractions and play areas, families can spend more quality time filled with fun, laughter, and warmth. For our fur babies SM Supermalls has never forgotten our dear fur babies who bring us joy and laughter. Through Paw Parks across its properties, SM Supermalls ensures our furry friends have spaces to play and explore. SM continues to create inclusive destinations where every family member feels welcome.

SM Seaside Cebu Arena Creates New Reasons to Visit, Stay, & Experience Cebu

Concertgoers make their way to the SM Seaside Cebu Arena, Cebu’s newest destination for major entertainment and sporting events. 

CEBU, Philippines, 2nd October 2026 - Cebu is becoming a destination where there is always another reason to stay a little longer. From major concerts and sporting events to shopping, dining, leisure, and new experiences, visitors can now max out their Cebu experience by turning a trip to a show or tournament into a full day—or even a weekend—of discovering what the Queen City of the South has to offer. For SM Supermalls, this growing mix of experiences at SM Seaside City Cebu and across the complex adds another dimension to Cebu’s tourism story, giving both locals and visitors more reasons to come, stay, and explore.

The SM Seaside Cebu Arena has welcomed major acts including TJ Monterde, KZ Tandingan, and Yeng Constantino recently, giving music fans more reasons to visit and experience Cebu. 

The arrival of major concerts at the SM Seaside Cebu Arena has already helped bring this idea to life. The venue welcomed BINI for its sold-out Signals World Tour followed by IV of Spades’ Andalucia Tour. The entertainment lineup continued with TJ Monterde and KZ Tandingan’s “In Between” concert, Hillsong Worship’s Asia Tour, and Yeng Constantino’s Biyaheng Bente 20th Anniversary Concert. Together, these events have brought different audiences to Cebu, creating more opportunities for music fans from neighboring provinces and other parts of the country to make a trip out of their concert experience. 

Disney On Ice’s “Let’s Dance!” was officially unveiled during its media launch at SM Seaside City Cebu. 

The calendar now extends beyond music, with basketball and volleyball tournaments bringing another audience to Cebu. The East Asia Super League (EASL) will open its 2026–27 season with a double-header at the SM Seaside Cebu Arena on October 3.  These events add sports tourism to the destination mix, giving fans another reason to travel to Cebu while creating opportunities to combine games with shopping, dining, sightseeing, and overnight stays. Other much-anticipated events expected to draw visitors from other regions to Cebu are Disney On Ice, the highly anticipated LANY concert this November, and the upcoming SexBomb concert in December. 

For SM Supermalls, these events also complement the unique mix of experiences at SM Seaside City Cebu, with the mall offering shopping, dining, entertainment, and leisure activities that visitors can enjoy before or after a game or show. Together, these experiences add to the range of things visitors can see, do, and enjoy while in Cebu. 

The wider Seaside complex is also expanding its sports and wellness offering with the AIA Stadium, which provides a venue for football and community sports activities. Together, these experiences help create a destination where entertainment, sports, retail, dining, leisure, and hospitality come together.

As Cebu continues to attract major entertainment and sporting events, the benefits can extend beyond event venues and into the wider tourism ecosystem. Visitors create activity for hotels, restaurants, transportation providers, retailers, and other local businesses, while also generating employment opportunities for Cebuanos and supporting jobs across the tourism and service sectors. At the same time, local audiences gain access to experiences that previously required travel to other cities.

For SM Supermalls, being part of Cebu’s continuing growth means creating spaces where people can gather, connect, and experience more of the city. At your most-loved SM Seaside City Cebu, visitors can enjoy a diverse mix of shopping, dining, entertainment, recreation, and community experiences, while also exploring the attractions and destinations around the South Road Properties area. By contributing to a vibrant environment where locals and visitors can spend time, discover new experiences, and connect with the community, your most loved mall SM plays its part in Cebu’s evolving tourism, lifestyle, business, and entertainment landscape.

Disney On Ice Presents 'Let’s Dance!' Live at SM Seaside Cebu Arena

[CEBU CITY, PHILIPPINES – OCTOBER 1] —Embrace the warmth of the holidays as Goofy and Donald invite you to a magical holiday celebration when Disney On Ice presents Let’s Dance! comes to the SM Seaside Cebu Arena in Cebu City from November 28 to December 6.

Groove into the holiday season with Mickey and pals.

This marks the first time Disney On Ice will perform outside Metro Manila, expanding the beloved holiday tradition to communities across the country. Through cutting-edge figure skating, high-flying acrobatics, unexpected stunts, thrilling special effects, eye-catching costumes, and stunning set designs, the show has since become a magical spectacle for the holidays.

This year, Disney On Ice is embracing that holiday tradition with a very special surprise!

Goofy and Donald bring a Philippine-exclusive sing-along this holiday season.

Each family will experience a one-of-a-kind Disney On Ice experience with an unforgettable Holiday Sing-Along featuring Goofy and Donald. Best of all, this experience is included with all show tickets. Create lasting memories during this festive adventure!

Ride the waves together with Prince Eric and Ariel.

Fans of the show can also expect a lot in this all-new production with Mickey and friends spinning the DJ booth, transforming Disney hits into vibrant, magical moments. The show will also feature our favorite Disney characters as they dream along with Asha and Valentino, laugh out loud with Timon and Pumbaa, and feel the ocean vibes with Ariel and her crew.

Watch as the majestic story of Frozen 2 featuring Anna, Elsa and Olaf come to life.

Audiences will also enjoy singing in harmony with Elsa and Anna, swaying to the rhythm of the waves with Moana, and watching the fun take off when Stitch grabs the spotlight for the very first time! 

While tickets to the spectacular show are running out fast, Disney On Ice presents Let’s Dance! is opening a new time slot at the SM Seaside Cebu Arena following the demand for this year’s show on December 4, 3PM.

WHERE: SM SEASIDE CEBU ARENA

SHOW SCHEDULE:

Date	Day	Showtimes	Total Shows
November 28	Saturday	3:00 PM | 7:00 PM	2
November 29	Sunday	11:00 AM | 3:00 PM | 7:00 PM	3
November 30	Monday	3:00 PM	1
December 1–2	Tuesday – Wednesday	No Shows Scheduled	—
December 3	Thursday	7:00 PM	1
December 4	Friday	3:00 PM (Newly Added) | 7:00 PM	2
December 5	Saturday	11:00 AM | 3:00 PM | 7:00 PM	3
December 6	Sunday	3:00 PM | 7:00 PM	2

TICKETS: www.ticketmaster.ph

It’s easier than ever to experience the Disney magic. With a variety of ticket options, choose what fits best for an enchanted experience.  

 

Tickets are now available to the general public. Get your tickets now via www.ticketmaster.ph. 

To purchase tickets online, simply log in to www.ticketmaster.ph and create an account. If you are already a registered member, proceed to the Disney On Ice event page and select Cebu or Manila to view available seats and choose from the full range of ticket prices. 

 

Reimagine what’s possible as the greatest Disney stories come to life on ice! 

 

Metrobank proudly joins Disney On Ice presents Let's Dance! as its official bank partner, reinforcing its commitment to bringing cardholders closer to world-class entertainment and unforgettable family experiences. 

 

For more info about Disney On Ice, follow Disney On Ice’s social media channels: Facebook, Twitter, Instagram, & TikTok.  Subscribe to the Disney On Ice YouTube Channel at www.youtube.com/DisneyOnIce   

SM Seaside Cebu Arena

Your preferred venue for world-class shows and sporting events is now in Cebu. SM Seaside Cebu Arena brings to the Visayas and Mindanao the same best-in-class facilities, seamless service, and game-changing experiences that elevate live entertainment.

For more information, visit www.sm-arena.com or follow @SMCebuArena on social media.

SM-ARENA.COM | #DisneyOnIce #SMCebuArena #ChangingTheGameElevatingEntertainment 

Feel the Vibe of Hermosa Festival 2026: SM Supermalls Kicks Off Zamboanga's Biggest Celebration

ZAMBOANGA CITY, Philippines, 30 September 2026 – SM Supermalls in Zamboanga officially launched Hermosa Festival 2026, bringing together local leaders, community partners, and festival-goers that celebrated the vibrant culture, heritage, and spirit of Zamboanga.

Leading the ceremonial ribbon-cutting were City Mayor Hon. Capt. Khymer Adan T. Olaso, SM Supermalls Regional Operations Head for Mindanao 3 Lester Tantoco, Executive Director Arthur Pee Jay To, SM City Zamboanga Mall Manager Aileen Ann Villa-Enriquez, and SM City Mindpro Assistant Mall Manager Engr. Rommel Bellen. The launch was highlighted by captivating cultural dance performances that showcased the rich traditions and colorful identity of the Zamboangueño community.

“Through Hermosa Festival 2026, we continue our commitment to bringing people together and creating meaningful experiences that celebrate local culture, talent, and community pride,” said Lester Tantoco. “We invite everyone to visit SM City Zamboanga and SM City Mindpro and be part of the festivities.”

As your most loved SM malls in Zamboanga, SM City Zamboanga and SM City Mindpro have prepared an exciting lineup of activities for the festival season.

At SM City Mindpro, guests can look forward to the Hermosa Zamboanga Karate Tournament (October 2-4), Beyblade x Hermosa Cup 2026 (October 4), Hermosa Lokal Finds and Flavors Fair (October 7-27), Zamboanga Hermosa Hobby Expo (October 10-11), Hermosa Sale (October 10-16), and the Bayle Hermosa: Dancing Through our Culture & Traditions (October 12).

Meanwhile, SM City Zamboanga will host the Hermosa Mercato (September 30-October 13), Hermosa Pawshion Show (October 3), Zamboanga City Marathon (October 4), Hermosa Sale (October 10-16), and Hermosa Fashion Show (October 17).

From culture and sports to food, fashion, hobbies, and shopping, SM Supermalls invites everyone to gala to the max and experience the best of Hermosa Festival 2026 at SM City Zamboanga and SM City Mindpro.

This October, celebrate local pride, create unforgettable memories, and feel the vibe of Hermosa Festival 2026 only at SM Supermalls.

About SM Supermalls

SM Supermalls is one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China. Every Filipino has an SM story. For generations, SM has been more than a place to shop. It has become part of everyday Filipino life, a place where families gather, friendships grow, milestones are celebrated, passions are discovered, and communities come together. As Filipinos’ lifestyles continue to evolve, SM continues to transform its destinations through My SM creating malls that are more connected, experiential, and meaningful, while remaining the place Filipinos know, trust, and call home.

My SM. Your Most Loved Supermall. 

Your Ultimate Discount-Maxxing Destination: SM Store Zamboanga’s 3-Day Sale is Here!

Get ready to gala to the max and save to the max as SM Store Zamboanga’s 3-Day Sale takes over from October 2 to 4, bringing shoppers the season’s biggest deals, exclusive discounts, and exciting rewards.

Shoppers can enjoy up to 50% OFF on great finds across a wide range of products, plus an additional 10% OFF for SMAC and SMAC Prestige members with no minimum spend and no discount cap. Cardholders of BDO, RCBC, Metrobank, Security Bank, Atome Card, and Salmon Product Loan can also enjoy up to 10% OFF, while shoppers can take advantage of 0% interest Buy Now, Pay Later for up to three months. 

The savings start even earlier with SMAC Prestige Early Access on October 1, giving members first dibs on the best deals before the sale officially opens.

Adding even more excitement, shoppers can get a Hydrofresh Espresso Tumbler 200ml for only ₱299 from October 1 to 4 with a minimum ₱2,000 single-receipt purchase. Plus, Mastercard® users can score a FREE AquaFlask Keychain from October 2 to 4.

Whether you're shopping for essentials, gifts, fashion finds, or simply rewarding yourself, SM Store Zamboanga's 3-Day Sale is your ultimate discount-maxxing destination for unbeatable savings and exclusive perks. 

Mark your calendars, gather your shopping crew, and head to SM Store Zamboanga from October 2 to 4 for the ultimate shop-and-save experience.

 

***DTI Fair Trade Permit No. 259361, Series of 2026. Terms and conditions apply.

Your Ultimate Shopping Destination: Gala to the Max and Score Big at SM City Zamboanga's 3-Day Sale

ZAMBOANGA CITY, Philippines, 28 September 2026 – Bigger deals, longer shopping hours, and exciting rewards are coming your way as SM City Zamboanga brings its highly anticipated 3-Day Sale from October 2 to 4.

This is your sign to gala to the max, shop to your heart's content, and enjoy three days of unbeatable bargains with up to 70% OFF on great finds from participating mall stores. To give shoppers more time to explore and score the best deals, mall hours will be extended from 9:00 AM to 9:00 PM throughout the sale weekend.

Whether you're updating your wardrobe, upgrading your gadgets, stocking up on essentials, or treating yourself to long-awaited purchases, SM City Zamboanga is the place to be this October.

But the excitement does not stop at huge discounts. Shoppers also get the chance to drive home a brand-new Suzuki Fronx GLX Hybrid. For every ₱1,000 worth of purchases, customers earn one raffle entry, giving them more opportunities to win with every shopping trip.

Adding even more reasons to shop, members can unlock exclusive sale privileges. On October 1, Prestige Card holders can enjoy the Prestige Early Access Sale, granting an extra 10% OFF at The SM Store before the official sale weekend begins. Meanwhile, SMAC members can maximize their shopping power with an extra 10% OFF at The SM Store and participating affiliates during the SMAC Weekend Sale from October 2 to 4.

More than just a sale, the event is a celebration of rewarding shopping experiences, exciting discoveries, and memorable moments with family and friends. From the latest fashion finds and must-have gadgets to home essentials and dining deals, shoppers can expect a fun-filled weekend packed with savings and surprises. 

So gather your shopping buddies, plan your haul, and get ready to gala to the max at your most loved SM City Zamboanga. 

See you at the SM City Zamboanga 3-Day Sale on October 2-4, from 9:00 AM to 9:00 PM, and experience the ultimate shopping event of the season.

About SM Supermalls 

SM Supermalls is one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China. Every Filipino has an SM story. For generations, SM has been more than a place to shop. It has become part of everyday Filipino life, a place where families gather, friendships grow, milestones are celebrated, passions are discovered, and communities come together. As Filipinos’ lifestyles continue to evolve, SM continues to transform its destinations through My SM creating malls that are more connected, experiential, and meaningful, while remaining the place Filipinos know, trust, and call home.

My SM. Your Most Loved Supermall.

SM City Mindpro Invites Young Word Wizards to Join the SM Super Spelling Bee 2026

ZAMBOANGA CITY, Philippines, 22 September 2026 — Young learners with a passion for words and a flair for spelling are in for an exciting challenge as SM City Mindpro brings back the much-anticipated SM Super Spelling Bee 2026, giving aspiring champions the opportunity to showcase their skills on a bigger and more competitive stage.

Now on its third year, the nationwide spelling competition returns bigger, bolder, and more exciting than ever, continuing SM's commitment to supporting education, literacy, and youth development. The competition aims to inspire young students to build confidence, strengthen their language skills, and discover their full potential through the power of words.

Open to children 9 to 11 years old who are currently enrolled for School Year 2026-2027, the SM Super Spelling Bee challenges participants to put their spelling abilities to the test for a chance to advance through the competition and earn exciting rewards.

Adding to the excitement, participants will compete for a share of more than ₱5 million worth of prizes, including special rewards for the winning school, making this year's edition one of the most rewarding spelling competitions in the country.

Registration is now ongoing and may be completed through the SM Malls Online App or by visiting the Mall Administration Office, Level 5, SM City Mindpro.

The local elimination round will be held on October 3 at Level 4 of SM City Mindpro, where participants will compete for a chance to move forward in the nationwide competition.

Parents, guardians, and schools are encouraged to support their young spellers and take part in this enriching educational experience that nurtures talent, discipline, and a love for language.

For schedules, participating malls, and complete competition details, visit www.smsupermalls.com/superspellingbee.

Your Words. Your World. Your Future. 

For more information, follow and visit SM City Mindpro's official social media pages.

About SM Supermalls

SM Supermalls is one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China. Every Filipino has an SM story. For generations, SM has been more than a place to shop. It has become part of everyday Filipino life, a place where families gather, friendships grow, milestones are celebrated, passions are discovered, and communities come together. As Filipinos’ lifestyles continue to evolve, SM continues to transform its destinations through My SM creating malls that are more connected, experiential, and meaningful, while remaining the place Filipinos know, trust, and call home. 

My SM. Your Most Loved Supermall.

SM Champions Youth Development Through Accessible Education and Everyday Experiences at NU Cebu

CEBU, Philippines, 21st September 2026 – University life goes beyond the classroom, and having convenient access to places to study, eat, meet friends, unwind, and pursue interests can make the student experience more meaningful. At SM City Cebu, this everyday connection is part of how SM is for Cebu, creating spaces and experiences that support students as they learn, connect, and grow. With National University Cebu (NU Cebu) located within the complex, students have access to a vibrant environment where education and everyday life come together.

With NU Cebu located within the SM City Cebu complex, students are just steps away from a wide range of dining, retail, entertainment, and essential services. They can grab a meal between classes, shop for school requirements, meet with classmates for group projects, or simply take a break without having to travel far. This convenience allows students to maximize their time while making SM City Cebu a natural part of their everyday college routine.

Beyond the classroom, SM City Cebu complements the student experience by providing opportunities for learning, participation, and community engagement. Students can take part in mall-led programs, youth-oriented initiatives, and community activities that encourage them to discover new interests, build connections, and engage with the wider community. These experiences add another dimension to student life, allowing learners to grow not only academically but also through meaningful experiences beyond the school environment. 

The integration of NU Cebu within the SM City Cebu complex also reflects SM’s commitment to creating developments that respond to the evolving needs of communities. By bringing education closer to retail, dining, transportation, entertainment, and other everyday necessities, SM City Cebu helps create a more accessible and connected environment for students and their families. For parents, the location also offers added convenience, creating opportunities for shared moments with their children in a familiar, accessible setting. 

As Cebu continues to grow as a center for education, business, and culture, SM City Cebu remains committed to supporting the next generation through spaces and experiences that encourage learning, connection, and discovery. With NU Cebu as part of the SM City Cebu complex, students can make the most of their college experience—learning in the classroom while enjoying a vibrant community where they can connect, explore, and create lasting memories. bout