TernoCon Takes Over MOA Sky Football Field

Heritage fashion gets sporty in this open-air cultural runway

Step into a new era of Filipiniana fashion as TernoCon Palaro unfolds on the grand turf of the MOA Sky Football Pitch this July 27, 2025. With the theme “TernoCon Palaro,” this year’s showcase invites audiences to experience the terno like never before—fluid, sporty, and alive with movement.

 

What happens when Filipino tradition meets the playful energy of a football field? The result is a striking visual celebration of heritage reinterpreted for a generation in motion.

An Inspired Collaboration: SM Supermalls, Bench, and the Cultural Center of the Philippines

Following the momentum of past TernoCon special edition projects, including 2024’s Kasarinlan, Kultura, Kasuotan and 2023’s Paskong Ternocon, this year’s edition continues the strong creative alliance between SM Supermalls, Bench, and the Cultural Center of the Philippines (CCP). Together, these three institutions are reshaping how cultural narratives are told through fashion—bringing the terno beyond the runway and into the public sphere in powerful, unexpected ways.

Meet the Designers: Contemporary Visions of Filipiniana

This year, six trailblazing Filipino designers take center field with collections that reflect personal heritage, regional identity, and bold design philosophies. Each one presents a capsule collection composed of modern takes on the terno, balintawak, kimona, and barong reimagined through the lens of sport and movement.

Hannah Adrias

 

Gold medalist of Ternocon 2020, Hannah Adrias continues to reimagine Filipiniana for her generation in a collection that taps into early 1980s aesthetics through a contemporary lens.

Glyn Alley Magtibay

 

Glyn Alley Magtibay made a strong impression as a Finalist in Ternocon 2023 with her ternos that utilized X-ray films. For Palaro, her collection called Intramurals conjures the spirit of school sporting events combined with the graphic boldness of hand-woven indigenous textiles.

Jo Ann Bitagcol

 

Jo Ann Bitagcol blurs the line between formal and casual dressing as well as traditional boundaries of men and women’s wear in a collection called Liga. While tapping into our collective idea of nostalgia, she still manages to infuse garments with a sense of ease and contemporaneity.

Len Cabili

 

Len Cabili of Filip+Inna is at the forefront of slow fashion and indigenous crafts in the Philippines. For her collection called Basketball Parabola, she taps into the country’s obsession with the sport and the curved lines that are central to the game.

Renz Reyes

 

Renz Reyes translated the intricate details of traditional Filipino garments such as the traje de mestiza, terno, and barong into the contemporary language of linearity, streamlined sports silhouettes, and utilitarian aspect of tailoring.

Carl Jan Cruz

 

Carl Jan Cruz’s Palaro collection is rooted in the idea of transforming found objects, specifically found garments and archival Bench T-shirts made in the Philippines, into something intentional, experimental, and playful, yet still grounded in the brand’s DNA and the essence of the terno and other forms of Filipiniana.

The MOA Sky Football Pitch: Fashion’s Newest Playground

For the first time in Ternocon history, the show will take place on an outdoor sports field. The MOA Sky Football Pitch becomes more than just a venue—it’s a symbol of how the terno continues to evolve. With the Manila Bay sunset as its backdrop, the event promises a visual spectacle where movement, fashion, and Filipino identity intersect.

TernoCon’s Ongoing Legacy

Since its debut, TernoCon has been a vibrant creative laboratory for Filipino fashion, seamlessly blending mentorship, experimentation, and the rich tapestry of tradition and reinvention. This year, the special edition—TernoCon Palaro—takes this mission a step further by spotlighting Filipino youth as both participants and inspirations.

With its joyful and competitive theme, Palaro challenges designers to innovate while honoring craftsmanship. More importantly, it serves as a platform where SM, Bench, and CCP actively engage Filipino youth, fostering meaningful connections to culture through creative and educational initiatives.
 

TernoCon Palaro is not just about design—it’s about empowering Filipino youth to carry forward their heritage with pride, creativity, and a fresh perspective. It’s a celebration of cultural continuity, mentorship, and the evolving spirit of a new generation inspired to keep Filipino tradition alive and vibrant. (SM Supermalls)

Go Negosyo MSME Summit 2025 Draws Massive Crowd at SM

Thousands of entrepreneurs, changemakers, and business enablers gathered at the Go Negosyo MSME Summit 2025, held last Saturday at the Music Hall, SM Mall of Asia, in a day filled with insight, inspiration, and impactful dialogue centered on empowering Filipino MSMEs.

The Go Negosyo MSME Summit 2025 filled the SM Mall of Asia Music Hall with passionate entrepreneurs, mentors, and changemakers last July 19 — all working toward one goal: to level up Filipino businesses!

Organized by the Philippine Center for Entrepreneurship – Go Negosyo, and supported by partners including SM Supermalls, the summit marks a significant milestone as Go Negosyo celebrates its 20th year of fostering entrepreneurship in the Philippines. With the theme “Empowering the Nation Through Entrepreneurship”, this year’s summit featured a full lineup of panels, learning sessions, and real-life success stories anchored on the transformative ‘3Ms’ framework — Mentorship, Money, and Market.

The Go Negosyo MSME Summit 2025 featured inspiring talks, mentorship sessions, and business opportunities for MSMEs across the country. Renowned speaker, author, and entrepreneur Mr. Francis Kong shared key insights during his session, “Now and Next: The Trends in Business for MSMEs.”

MSMEs in the Spotlight

A highlight of the event was the awarding of the Most Inspiring MSMEs of 2025, honoring 10 outstanding entrepreneurs whose ventures showcased innovation, resilience, and inclusive growth. Among the awardees were trailblazers in fields ranging from robotics education to gourmet food, plant tourism, and sustainable fashion.

Go Negosyo’s Awardees for the Top 10 Most Inspiring MSMEs 2025 pose together with Department of Trade and Industry (DTI) Undersecretary Blesila Lantoya and Go Negosyo Founder, Mr. Jose Concepcion III (in the middle).

These awardees were also announced as inaugural scholars of the ICSB PH SME Scholarship Program, a 12-week executive training course by the Asian Institute of Management, further cementing Go Negosyo’s commitment to long-term MSME development.

Government and Private Sector in Collaboration

(Left to Right): Keynote panelists DIR. EMMA ASUSANO, Director, Bureau of Small and Medium Enterprise Development - Department of Trade and Industry, MS. RHODA CASTRO-CALIWAR, President, Women’s Business Council Philippines, MR. ROYSTON CABUNAG, AVP for Micro, Small, and Medium Enterprises, SM Supermalls, MR. RODOLFO MABIASEN JR., President, BPI Direct BanKo, MR. GEORGE BARCELON, Chairman, Philippine Chamber of Commerce & Industry

Key government leaders and private sector champions shared the stage in a powerful Keynote Panel that explored how collaborative efforts continue to shape MSME resilience. Representatives from the Department of Trade and Industry, SM Supermalls, PCCI, WomenBizPH, and BPI Direct BanKo tackled critical topics such as digital adaptation, market access, and financial inclusion. The summit closed with an empowering message: MSMEs are not just businesses — they are builders of communities, families, and a stronger economy.

SM Supermalls: A Proud Partner for MSME Growth

Celebrating 40 Super Years of Evolving With Every You, SM Supermalls—one of Southeast Asia’s largest mall developers—continues to champion Filipino entrepreneurship by providing vibrant spaces and meaningful support for MSMEs across its 88 malls in the Philippines. For four decades, SM has grown hand in hand with local businesses—empowering pioneers, nurturing new ventures, and building resilient communities through inclusive programs that spotlight homegrown talent, innovation, and the Filipino spirit of enterprise. Visit msme.smsupermalls.com to download your MSME application or email us at customercare@smsupermalls.com with your most innovative product and preferred location. Don't miss this opportunity to grow your business with SM Supermalls today! (SM Supermalls)