Thursday, May 15, 2025

SM Supermalls leads inclusive 2025 Mall Voting

SM Supermalls, in collaboration with the Commission on Elections (COMELEC), proudly concluded its nationwide Mall Voting Program (MVP) for the 2025 National and Local Elections, successfully hosting tens of thousands of registered voters across 20 SM malls.

Voters at SM City Fairview participate in the 2025 Mall Voting Program.

A partial and unofficial count shows that more than 37,000 voters, representing an impressive 80% turnout, cast their ballots at 20 SM malls during this year’s MVP. Public response has been overwhelmingly positive, with voters interviewed during live media coverage praising the convenience, safety, and accessibility of the mall-based voting experience.

A senior citizen voter prepares to vote at SM North EDSA.
Senior citizens at SM Southmall cast their ballots, contributing to the inclusive 2025 National and Local Elections.

An elderly voter at SM City East Ortigas participates in the 2025 National and Local Elections.

The initiative, which transformed participating SM malls into accessible polling places, emphasized service, safety, and convenience. As early as 5:00 AM, SM malls opened their doors to senior citizens, persons with disabilities (PWDs), and pregnant women—underscoring the program’s mission of making voting inclusive and community-centered.

SM City Consolacion in Cebu serves as a convenient polling place for voters during the 2025 Mall Voting Program.

Heartwarming scenes unfolded across the country, as mall staff from SM Supermalls, COMELEC personnel, and tenant volunteers worked hand-in-hand to provide a smooth, dignified, and comfortable voting experience. Several mall tenants opened early to offer snacks and refreshments, while air conditioned and well-ventilated rest areas and directional assistance helped ensure a stress-free experience for all.

Two voters at SM City Tarlac proudly display their inked fingers after participating in the elections.

In a symbolic show of support, COMELEC Chair George Garcia personally visited SM City Manila to observe operations and commend the partnership.

Commission on Elections (COMELEC) Chair George Garcia (center) joins SM City Manila officials during the successful rollout of the Mall Voting Program.

The MVP reflects SM’s long-standing commitment to community engagement and civic service. "This is more than just about hosting precincts," said Junias Eusebio, Vice President for Mall Operations at SM Supermalls, "it’s about making every Filipino—especially the elderly and differently-abled—feel that their voices matter."

Nuns at SM City Bicutan show their inked fingers after voting in the 2025 Mall Voting Program.
A family poses at SM CDO Downtown, celebrating their participation in the 2025 Mall Voting Program.

SM Supermalls will continue to collaborate with government partners and stakeholders in innovating ways to make public service more responsive and community-centered.

About SM Supermalls Government Services

The Government Service Express at SM City Puerto Princesa complements the 2025 Mall Voting Program by providing essential services to the community.

SM Supermalls' Government Service Express (GSE) makes essential government services more accessible to Filipinos by bringing key agencies together in select malls nationwide. This one-stop hub offers ID applications, renewals, business registrations, permits, and more—all within a safe and convenient mall environment. Through strong partnerships with government agencies, SM Supermalls champions efficiency, inclusivity, and ease of access, redefining public service to better serve communities. (SM Supermalls)