SM Supermalls brings back the excitement in every visit, joy in every
sight, and a magical connection in every experience that will make every
Filipino’s Christmas happier and brighter.
The ceremonial Christmas Tree lighting ceremony in SM City Mindpro’s
Winter Wonders officially ushered in the Christmas season in Zamboanga City.
Spectators witnessed a colony of polar bears lighted up the magical centerpiece
to kick off the holidays and ice up the fun in the Winter Wonders of SM City
Mindpro.
"Today, we launch our Christmas centerpieces, signaling the start
of Holiday Happiness and spectacle in each of the communities we are in.
Because we’ve missed you these past 2 years, we promise to bring back a truly
magical experience in every one of our 80 malls nationwide, especially here at
SM City Mindpro", said Aileen Ann Villa-Enriquez, Mall Manager of SM City
Mindpro in her message.
Witness as your favorite SM mall opens a new world of Christmas with
towering centerpieces, functional spaces, and sprawling activities this
Christmas season. Explore the Christmas markets and play areas, and watch out
for Santa appearances, character meet and greets, and other surprises! Plus,
you also get to enjoy festive eats and holiday treats, and a whole lot more
scents and feels that will embrace you in holiday warmth and ambiance.
Sparkling lights to brighten up your
holidays
Christmas won’t be festive without lights. Be in awe as you pass by
hallways decked with twinkling lights, illuminated tunnels, beaming driveways,
and lit parking spaces as they glow at their best.
Dining at the Super Spots decked with
lights
SM Supermalls has also created outdoor attractions for that
picture-perfect, memorable shopping, dining, and leisure activities for the
whole family. You can also enjoy special treats, promos, and exclusive deals
from your favorite restaurants and food merchants at the SM mall near you!
Turn Christmas AReality at SM
Don’t miss out on a phygital Christmas experience as SM incorporates the
festive season with Augmented Reality. In SM Megamall, four AR filters have
been made available, including Santa Claus, Reindeer, Snowman, and Sparkle. You
just need to scan the QR code at the SM mall near you and see the Christmas
centerpiece and magical spots come alive!
Check out the Happiness Stations
SM installed various happiness stations where you can create lasting
memories with family and friends. Spot the giant bears with lights at Bears of
Joy corner, the happiness photo wall, the Christmas tree decors with your
family photos, or the huge TV screen where you can watch your recently filmed
Tiktok or IG video at your favorite mall.
Make your furbabies feel the
happiness and love
Christmas is for the whole family including furbabies! Make them happy
and feel loved by joining the Holiday Paw Play Dates and Costume PAWty. You can
also flex them at the Christmas photo challenge and win amazing prizes, or shop
for them at the Christmas markets. Also, SM Supermalls will be partnering again
with organizations for a pet adoption drive so you can help the little ones
find a home in time for the holiday.
Unlock a bigger, better, and brighter
virtual Christmas Village
SM will reopen its virtual Christmas Village to bring an exciting,
engaging, and rewarding holiday experience to Filipinos. Check out https://gosm.link/ChristmasVillage2022 as it goes live from October 28 to January 5 for
an awesome augmented reality shopping, dining, and leisure experience. Create
your own avatar, e-meet fellow shoppers and SM ambassadors, and enjoy bonding
time with your family and friends while playing fun games at the immersive
virtual Christmas zones made for you.
Create circles of happiness by buying
products for cause-oriented programs
Since it’s the season of giving, you can support cause-oriented
advocacies of individuals and organizations by purchasing products that provide
opportunities and livelihood to marginalized sectors. For this year’s 100 Days
campaign, SM partnered with bag designer Zarah Juan, Spark PH, the Girl Scouts
of the Philippines (GSP), the Association of Foot and Mouth Artists of the
Philippines, and the Quezon City LGU for its Vote to Tote initiative.
“This Christmas, we are sending a message of happiness to every
Filipino. With every activity we have for them, we hope to inspire everyone to
spread sparks of happiness in their homes and communities as we celebrate this
year’s holiday festivities,” said Steven T. Tan, president of SM Supermalls.
A new light of experiences will bring happiness and kindness to every
Filipino as SM Supermalls create more magical memories and opportunities to
touch other people’s lives this holiday season. Check out www.smsupermalls.com and follow @smcitymindpro on all social media
accounts to stay updated on the various holiday happenings. (PR)
