Coins.ph Launches All-in-One Money Super App in Cebu

For many Cebuanos, managing money can still feel like a hassle. Switching between apps, lining up at payment centers, and rushing to beat bank cut-off times are all too familiar. Coins.ph, the Philippines' pioneering regulated digital asset exchange and one of the fastest growing mobile wallets, is changing that. It's all in one money super app: users can handle everyday payments, send money, and explore digital financial opportunities all in one place. Designed for real life, the app is now officially arriving in the Queen City of the South.

Coins.ph joined the Sinulog Festivities and stationed experienced experience areas at Plaza Independencia and Fuente Osmena Circle.

Supporting Cebu's Digital Shift

"Cebu has always had its own rhythm—fast, resilient, and deeply entrepreneurial," says Amira Alawi, Global Marketing Director at Coins.ph.

"There's something special about how Cebuanos approach work and daily life—practical, resourceful, and always forward-looking. As the city continues to become more digital, it's important that everyday tools keep pace with how people actually live. Being in Cebu is about supporting that shift and helping more people take part in the digital economy with confidence."

From fun games to instant payments, Coins.ph made Sinulog 2026 more exciting for everyone in Cebu! Check out moments from our experience areas at Plaza Independencia and Fuente Osmena Circle.

Cashless Freedom with QRPh

With Coins.ph, your phone works as a universal payment device accepted nationwide.

Instant Payments, Everywhere – Pay in restaurants, sari-sari stores, groceries, and markets using the national QRPh standard, without cash or juggling multiple apps.

Lifestyle-Ready Coverage – From travel and gadgets to fashion and essentials, the Coins.ph wallet works across the country's broadest QRPh acceptance network.

More than 600,000+ Merchants Nationwide – A growing ecosystem that makes cashless the default experience for Cebuanos and Filipinos everywhere.

Pay Anywhere, Anytime

Behind the app's simple design is a bigger goal: to make moving money faster, easier, and more reliable. Coins.ph is not just adding features but building the infrastructure that makes everyday financial life smooth and effortless. The idea is for the technology to fade into the background so people can use financial tools that feel just as natural and intuitive as the apps they already use every day.

Settle Bills in Seconds

Say goodbye to long queues and complicated payment processes. With the Coins.ph app, you can instantly settle over 120 types of bills securely and swiftly.

Comprehensive Coverage: Effortlessly pay Essential Utilities (power and water), Government and Mandatory Fees, Financial Obligations (loans, credit cards, insurance), and Education (tuition fees).

Instant Confirmation: Payments are processed in seconds, providing instant confirmation and protecting you from late penalties.

Discover the power and convenience of Coins.ph, your mobile wallet for easy payments and purchases. Visit www.coins.ph or download the app today from the Google Play Store or the Apple App Store, or check out their TikTok Video.

Swipe through to see how Cebuanos experienced our interactive zones at Plaza Independencia and Fuente Osmena Circle, tried out seamless digital payments, and joined the festivities with ease. 

Visitors checking out the Coins.ph interactive zone at Fuente Osmeña Circle.

 Happy attendees exploring the experience area at Fuente Osmena Circle.

Trying out seamless digital payments on the Coins.ph app.

Group shot of happy Cebuanos celebrating and experiencing Coins.ph during Sinulog.

Fly In for Sinulog 2026: Erceflora Serves Up a Feast at the Airport

Filipinos love to celebrate, and there’s no better way to kick off the year than with Sinulog, one of the country’s most anticipated festivals. From early-morning flights to packed itineraries, this Cebuano tradition attracts thousands of revellers from across the Philippines for a nonstop mix of street dancing, food adventures, reunions, and vibrant festivities—fun-filled, thrilling, and definitely physically demanding.

With travel stress, long hours on your feet, and plenty of Cebu’s famous lechon and street food, digestive issues can quickly spoil the fun. That’s where Erceflora comes in—this year’s essential addition to any Cebu trip kit, helping festival-goers enjoy Sinulog to the fullest without worrying about tummy troubles holding them back. 

Welcoming Festival goers the Erceflora Way

Sinulog excitement begins the moment you touch down—and Erceflora is ready to greet you. At the airport, dispenser machines offer arriving festival-goers free Erceflora samples along with a fun activity, setting the stage for a worry-free celebration from the very first day.

Strike the brand’s signature “Oops” pose—just like Anne Curtis—and score Erceflora goodies to keep you Sinulog-ready. From playful photo moments to take-home samples and merch, it’s all about gearing you up to enjoy every bite, beat, and late night without worrying about gut troubles.

Simple, fun, and practical—because staying gut-ready should be as easy as planning your Sinulog itinerary.

And the experience doesn’t stop there. On January 17, drop by the Erceflora booth at SM Seaside Cebu to learn exactly when and how to use Erceflora—before food crawls, after late nights, or in between packed Sinulog schedules. With quick tips and free samples, gut care becomes an easy, essential part of your festival game plan.

Sinulog Realities: Food, Festivities, and Overindulgence

Sinulog isn’t exactly a “light meals and early nights” kind of festival. It’s lechon at every turn, irresistible street food, and celebrations that stretch well past midnight. Delicious? Absolutely. Gentle on the stomach? Not always. Add long walks, packed schedules, and travel fatigue, and it’s no surprise tummy troubles tend to sneak in.

That’s where Erceflora comes in. It helps you against overindulgence and unexpected gut emergencies. By helping prevent and manage stomach upsets, Erceflora keeps festival goers in the moment—free to dance, eat, and hop from one food crawl to the next without interruptions. It’s why Erceflora has become a trusted probiotic staple for travel, handaan, and every moment of vulnerability in between.

Turning Fiesta Moments into Worry-Free Celebrations

Fiestas are meant to be enjoyed, not paused for stomach trouble. With Erceflora helping prevent and manage gut upsets, festival-goers can stay focused on the fun—whether that means street dancing, hopping from one food crawl to the next, or powering through a full day of celebrations.

Erceflora Probiotics with billions of 4-strain Intelli-spores is for all ages 6 months and older. It aims to enhance natural resistance to intestinal infections, improve intestinal ecology, improve digestion, and reduce lactose malabsorption.

Erceflora Gut Restore  

Erceflora Gut Defense

Erceflora Gut Defense helps improve digestion with 2 billion Intelli-spores—especially during routine changes or travel. Erceflora Gut Restore delivers 4 billion Intelli-spores— one mini bottle per day for 7 days from the onset of gut infection symptoms or as directed by a physician.

Sinulog isn’t just about planning your outfit or your food stops anymore—it’s about being festival-ready inside and out. With Erceflora in the mix, gut care becomes part of the prep, redefining what it means to enjoy the celebration.

More than just a freebie, Erceflora proves itself a thoughtful, practical companion for every Cebu trip because the best Sinulog memories are made when you celebrate to the fullest—minus the gut-setbacks.

MAHALAGANG PAALALA: ANG ERCEFLORA GUT DEFENSE AT ERCEFLORA GUT RESTORE AY HINDI GAMOT AT HINDI DAPAT GAMITING PANGGAMOT SA ANUMANG URI NG SAKIT.  

MAT-PH-2600030 / Ver 1.0 / DA 01-2026 / DM 01-2026

Opella Healthcare Philippines Inc.

Cebuana Dancer Represents the Philippines in Red Bull Dance Your Style 2026

Photo Provided by Red Bull Content Pool

MANILA, PHILIPPINES (January 22, 2026) – After years of persistence and three hard-fought attempts, Cebu's own Sam Rivera, known in the community as NEMESIS, has emerged as the Philippines' top freestyle dancer, earning her place on the global stage in Los Angeles.

She claimed the 2025 Red Bull Dance Your Style Philippines National Finals crown in front of her hometown crowd, a moment she described as "a dream come true." The win propelled her to the World Finals, where she broke into the Top 16, solidifying her position among the world's elite freestyle dancers.

Fighting Through the Struggles

NEMESIS's journey began in Cebu's krump community, shaped by local battles, long training sessions, and a tight-knit dance scene. Her Red Bull Dance Your Style story unfolded over three years: Top 8 in the 2023 Cebu qualifier, a near-win at nationals in 2024, and finally, her breakthrough in 2025. 

"The moment that changed me most was being in the finals last 2024. That experience made me look at myself differently — it was proof that I could win this competition because I made it as far as the finals. It humbled me, pushed me to train deeper, and made me realize that growth doesn't always come from winning," NEMESIS said. Each setback sharpened her discipline, pushing her to build not just strength and stamina through daily conditioning with her dance crew, but also adaptability through freestyle labs, where unpredictability became her most excellent teacher.

Behind the scenes, her preparation went beyond physical exercises. NEMESIS balanced endurance training with mental conditioning, grounding herself through visualization, prayer, breathing exercises, and self-review to stay centered under pressure. That inner strength allowed her to dance with clarity and purpose, trusting her instincts over preset moves and letting her honest emotions guide every dance battle.

"This year, the biggest difference was my mindset and maturity as a dancer. In my previous battles, I was focused on trying the experience and just enjoying it," said NEMESIS. "This time, I came in with a goal, more self-awareness, confidence, and trust in my own style." Her victory became the culmination of discipline, faith, and unwavering belief in her craft, strengthened by the support of family, friends, and her hometown community.

Carrying Filipino Freestyle to the Global Arena

Photo Provided by Red Bull Content Pool

From local qualifiers to the World Finals, NEMESIS proved that Filipino dancers can stand shoulder to shoulder with the best. Performing in Los Angeles challenged and inspired her, reinforcing Filipino freestyle's strength on the global stage. "The moment I heard the crowd respond to my first round and saw dancers from other countries hyping and reacting, at that moment, I truly felt that Filipino dancers don't just belong on that stage — we can be on par with the other international dancers," NEMESIS said about her experience during the Red Bull Dance Your Style World Finals 2025. "You don't need to change who you are to compete globally. Your roots are your strength. The world stage rewards authenticity. If you carry your story with confidence and discipline, you belong anywhere," she added.

"Growing up in Cebu's krump and street dance community gave me my foundation and identity. The scene here is raw, passionate, and very family-oriented. It taught me discipline, respect for the culture, and how to express real emotion through movement," NEMESIS shared. Her balanced mix of technique, instinct, and commanding stage presence reflects both krump culture and the heart of Red Bull Dance Your Style's freestyle identity. "Red Bull Philippines didn't just create a competition; they created a platform for us dancers for growth. Through Red Bull Dance Your Style, I was exposed to different styles, cities, and high-level dancers that pushed me beyond my limits. It made me realize that my dreams are possible through their movement."

A Symbol of Confidence and Community

As one of the few women dominating a traditionally male-led krump scene, NEMESIS has embraced the role of breaking barriers. "Being visible as a female dancer in this scene isn't always easy, but the way Red Bull Philippines highlighted the culture and the dancers made me feel supported. That support encouraged me to step out more boldly, take opportunities I might have been afraid of before, and represent myself and other women with more openness and pride," she explained.

"Being a woman in krump pushed me to become a dancer who's both powerful and intentional. I embraced my own texture, emotion, and storytelling. That combination shaped a style that's aggressive when it needs to be, but also expressive and controlled," she said. Her presence has resonated with audiences and fellow dancers alike, highlighting how strength, femininity, and identity can coexist in freestyle battles. "When young women see me on that stage, I want them to feel like they belong there too, and it's possible even in a male-dominated scene," she shared. NEMESIS's journey continues to inspire the Philippines' tight-knit street dance community, showing how shared energy, creativity, and support can push local talent toward global recognition.

Summing up her experience being a part of Red Bull Dance Your Style, NEMESIS shared, "It's expanded my world. More than exposure, it gave me responsibility and reach to represent my roots, my style, and my country on a global level." NEMESIS was awarded Asian Krumper of the Year in 2025 and was nominated as Worldwide Female Krumper of the Year by FCD Awards. She credits Red Bull Dance Your Style as playing a significant role in achieving these recognitions.

Opening the Floor for Red Bull Dance Your Style 2026

Photo Provided by Red Bull Content Pool

NEMESIS's journey sets a new benchmark for Red Bull Dance Your Style 2026, with the competition already underway. Titan emerged victorious in the Cebu qualifiers, and Ian Paul secured the runner-up position, both earning their spots in the upcoming national finals. Bringing the next nationwide qualifier to Davao on February 21, then finally to Manila in March. 

"I hope my journey shows Filipinos that you don't need to come from a big scene or have perfect resources to reach the world stage. What matters is consistency, faith, and love for dance," she said. "Trust your body's instinct and enjoy your performance. Train hard, but don't lose your love for the dance and purpose. Learn to accept losses, protect your mental health, and trust your preparation. If you stay present and true to yourself, the results will take care of themselves."

Red Bull Dance Your Style 2026 calls on street dancers of all styles—hip-hop, popping, krump, waacking, and open choreo—to take the floor. Who will rise to represent the Philippines next?

Support the next generation of Filipino dancers and follow the Red Bull Dance Your Style 2026 qualifiers across Cebu, Davao, and Manila. For more information and updates, visit the official Red Bull website and its social media pages (Facebook, Twitter, Instagram, TikTok).

About Red Bull

Red Bull gives wings to people and ideas. As a functional beverage, we give people wings by vitalizing the body and mind – supporting their dreams and aspirations through their passion for dancing.

AweSM Iloilo 2026 Brings Dinagyang Celebration To The Max at SM City Iloilo

 

SM City Iloilo takes the lead this Dinagyang season as it brings together the city’s most anticipated celebrations in one central destination. As the Dinagyang celebration goes bigger and bolder, SM City Iloilo enjoins everyone to max out the experience with AweSM Iloilo 2026. 

Throughout the festival, SM City Iloilo stands as the natural hub of activities. From meeting up with family and friends to enjoying food trips, cultural showcases, and shared gala moments, locals and visitors alike find themselves at the heart of the celebration. With its central location and vibrant atmosphere, the mall offers an easy and accessible way to take part in Dinagyang while moving at one’s own pace.

 

A major highlight of the festival is the Dinagyang ILOmination Festival of Light Festivals 2026 on January 23 at 6:00 PM. Visitors get the best view and the most convenient locations along Diversion Road; SM City Iloilo draws crowds eager to witness illuminated performances and powerful choreography of five of the country’s most captivating light festivals in one magical spectacle.

 

Beyond the parade, a wide range of activities unfolds throughout the week. The Grand Iloilo Food Festival from January 22 to 25 at SM Southpoint celebrates Iloilo’s culinary creativity, inviting food lovers to explore local flavors and rediscover Ilonggo favorites, affirming Iloilo City’s title as a UNESCO Creative City of Gastronomy.

 

Visitors also get a chance to taste uniquely Ilonggo dishes from mall tenants showcasing their hero dishes of Ilonggo flavors—shoppers can as well go on an AweSM Iloilo Food Trip adventure, by riding the point-to-point shuttle buses for free at the mall’s transport bay, and experience the food offerings at the Iloilo Central and Terminal Markets and back.

The exhibit of the 2026 Dinagyang costumes give visitors the first glimpse of intricate and artistic pieces before the actual tribes’ competition. Furthermore, the Western Visayas Gastronomy and Creative Expo, running from January 19 to 25, offers a closer look at regional artistry, craftsmanship, and proudly local products.

From January 22 to 25, AweSM Street Scenes bring the festival energy to life with vibrant sights and interactive experiences that turn every corner into a celebration.

Families are in for a max celebration, with events such as the Grand PawSM Parade and Costume Contest, January 22, 3pm at SM Southpoint, adding lighthearted moments for pet lovers.

As day turns to night, the atmosphere shifts with the AweSM Street Party, bringing together live music, performances, and street culture.  

From January 23, the Dinagyang energy at SM City Iloilo intensifies with a full night of AweSM experiences at Southpoint. The evening kicks off with the Kapuso Mall Show at 8:00 PM bringing star power and crowd excitement to the celebration. At 9:30 PM, the sky lights up with the AweSM Pyro Display, adding a dazzling spectacle to the night.

The festivities keep rolling on January 24 as Dinagyang goes into full party mode at 11:00 PM with iconic dance group Sexbomb’s Rochelle Pangilinan at SM Southpoint. 

On January 25, music lovers are in for another exciting night as BDO presents Freestyle at 7:00 PM at SM Southpoint and a live performance by Orange and Lemons at 11:00 PM.

 

Adding color, creativity, and fan culture to the festival atmosphere, The AweSM Cosplay Fun Ramp and Parade runs from January 22 to 25, from 6:00 PM to 8:00 PM at SM Southpoint. Cosplayers of all ages bring beloved characters to life, transforming the space into a vibrant parade of imagination, self-expression, and AweSM Dinagyang energy.

Offering shoppers the chance to enjoy Dinagyang while discovering great finds across the mall is the AweSM Festival Sale from January 19 to 25.

Complete your Dinagyang journey as all ways lead to SM City Iloilo--celebrate and enjoy Dinagyang to the max at your most-loved mall.

About the AweSM Iloilo campaign

Launched in 2019, the campaign combines shopping, culture, music, gastronomy, and innovative showcases, positioning SM Supermalls as the ultimate destination for both Ilonggos and visitors seeking immersive Dinagyang festivities. The campaign has grown into a city-wide tradition, bringing the many colors, rhythms, and stories of Dinagyang together, allowing everyone to experience the festival spirit under one roof. (SM Supermalls)

Return to Middle-earth: “The Lord of the Rings: The Fellowship of the Ring” Extended Edition Hits SM Cinemas for an Exclusive One-Weekend Engagement

SM Cinema is bringing the extended edition of “The Lord of the Rings: The Fellowship of the Ring” back to cinemas for one weekend only in celebration of the 25th anniversary of Peter Jackson’s cinematic masterpiece.

 

From January 23-25, movie fans can flock to SM Cinema branches to catch the extended version of the movie that will feature an additional 30 minutes of footage not seen in the original 2001 theatrical release, bringing the total runtime to 3 hours and 28 minutes (208 min).

 

This limited engagement will be screened at 40 SM Cinema locations nationwide, ensuring that fans from across the archipelago can join the quest. Participating theaters include:

Metro Manila: SM Aura, SM Megamall, SM Mall of Asia, SM North EDSA, SM City BF Parañaque, SM City Bicutan, SM City East Ortigas, SM City Fairview, SM City Grand Central, SM City Manila, SM City Marikina, SM City San Lazaro, SM Southmall, SM City Sta. Mesa, and SM City Sucat.

Luzon: SM City Bacoor, SM City Baguio, SM City Baliwag, SM City Batangas, SM City Calamba, SM City Clark, SM City Dasmarinas, SM City Laoag, SM City Legazpi, SM City Lipa, SM City Lucena, SM City Naga, SM City Marilao, SM City Masinag, SM City Pampanga, SM City San Mateo, SM City San Pablo, SM City Sta. Rosa, and SM City Tarlac.

Visayas: SM City Bacolod, SM City Cebu, SM City Iloilo, and SM Seaside City Cebu

Mindanao: SM CDO Downtown and SM Lanang

Fans are encouraged to purchase tickets early via SM Cinema’s website, app, or ticket booths to catch this rare big-screen return to Middle-earth in breathtaking high-definition, available in regular cinemas and SM Directors Club.

Whether you’re a movie fan craving the ultimate cinematic throwback, or a parent excited to introduce the next generation to the magic of The Lord of the Rings, this exclusive weekend at your most loved mall, SM is designed to go beyond the screen. From immersive sound and larger-than-life visuals at SM Cinema, to curated moments before and after the film that bring Middle-earth to life, expect a fully maxed-out movie experience—one that turns a simple screening into a shared, unforgettable adventure. (PR)

About SM Cinema

SM Cinema is the largest film exhibitor in the Philippines, operating over 300 screens in more than 78 branches nationwide. As part of SM Lifestyle, Inc., a subsidiary of SM Prime Holdings, SM Cinema is committed to delivering world-class cinematic experiences to Filipino moviegoers. From the latest blockbuster films to premium formats such as IMAX, Directors Club, and Event Cinema, SM Cinema continuously elevates the way audiences enjoy movies.

Driven by innovation, customer service, and a passion for storytelling, SM Cinema remains a trusted entertainment destination for families, friends, and film lovers across the country.

Learn more at www.smcinema.com or follow @SMCinema on social media.

PLDT Home Brings Connectivity to the Heart of Sinulog 2026

PLDT Home | Sinulog 2026

CEBU CITY, Philippines — As Cebu’s leading home fiber provider, serving nearly half of the local market, PLDT Home joins the celebration of Sinulog Festival 2026 by ensuring seamless connectivity and bringing communities closer through shared festival moments.

Firmly anchored in faith, culture, and community, Sinulog remains one of the country’s most significant and eagerly anticipated festivals. Every year, millions of devotees, visitors, and balikbayans converge in Cebu City to pay homage to the Sto. Niño, immersing themselves in colorful street dances, religious observances, and cultural festivities that embody the heart of Cebuano identity.

“As the market leader in Cebu’s home fiber market, we believe that being part of Sinulog means being present in moments that truly matter to Cebuanos,” said John Y. Palanca, PLDT Senior Vice President and Head of Consumer Business. “This festival is about faith, togetherness, and shared experiences—and reliable connectivity plays a role in bringing people closer, whether they are here in Cebu or watching from anywhere in the world.”

Sinulog Festival Roadshow

As part of its Sinulog Festival 2026 celebrations, PLDT Home launches its Sinulog Festival Roadshow on January 16, led by PLDT Home ambassador, actor, and television personality Dominic Roque.

Dominic Roque

The roadshow brings PLDT Home closer to Cebuanos through a series of stops across key areas in the city, including PLDT Jones, SM City Cebu, Plaza Independencia, One Mango Place, and Fuente Osmeña Circle.

Keeping Festival-Goers Connected

To support the Sinulog festivities from January 17 to 18, PLDT Home rolled out a series of on-ground activities that offered comfort, care, and reliable connectivity throughout the celebration. A key highlight was the Fiber Fast Zone, where festival-goers could enjoy complimentary high-speed WiFi, charging stations, and a hydration area, offering a much-needed place to rest and recharge amid the festivities.

On January 18, the Fiber Fast Zone also became a space for creativity and entertainment, hosting face-painting activities and a mini-concert featuring local performers. The event reflected PLDT Home’s continued support for Cebuano talent and the vibrant culture that makes Sinulog truly special.

Supporting Community and Celebration

Beyond on-ground activations, PLDT Home is extending support to Sinulog-related community programs and festival activities through fiber connectivity and sponsorships.

PLDT Home is also offering a Sinulog Festival Sale, featuring Fiber Unli All Plan 1399 with free installation and a free speed boost, giving more Cebuano households access to fast and reliable fiber connectivity.

As part of its ongoing offers, PLDT Home just launched the BFF (Broadband Free Forever) Promo that will run from January 15 to April 15, giving new subscribers a chance to win Free Broadband for Life, a first in the telco industry. New subscribers of any Home Fiber plan, including Fiber Unli All Plan 1399, will receive a raffle entry upon opt-in. Winners will be drawn via an electronic raffle on April 23, under DTI supervision.

Connecting Cebu to the World

As Sinulog draws visitors from across the country and around the globe, PLDT Home plays a quiet but essential role in enabling festival moments to be captured, shared, and experienced in real time.

“Sinulog is not just Cebu’s celebration, it’s something the world looks forward to,” Palanca added. “Through reliable fiber connectivity, PLDT Home helps ensure that every prayer, performance, and celebration can be shared beyond the streets of Cebu.”

Through its continued support of Sinulog 2026, PLDT Home reinforces its leadership in Cebu, not just as a connectivity provider, but as a brand that celebrates culture, community, and the moments that bring people together.

Festival-goers are invited to visit the PLDT Home Fiber Fast Zone during Sinulog 2026 to experience reliable fiber connectivity firsthand and apply for the Fiber Unli All Plan 1399, available with special festival offers.

Sinulog Festival 2026: Camella Champions Sustainable Growth in Cebu City

From young dreamers to wise storytellers, Camella is built for families of all ages—where traditions are passed on, and futures are shaped, together.

The Sinulog Festival in Cebu tells a story of culture growing into progress, where tradition, purpose, and long-term vision come together. For more than three decades, Camella has reflected this same spirit in the Queen City of the South by developing family-centered communities across key tourist hubs, emerging growth areas, and vital infrastructure corridors.

Stabilizing value in sustaining economies

In Camella Bogo, coastal charm and growing commerce come together—creating a secure, family-centered community in one of Cebu’s rising tourist destinations. 

Travel destinations such as Bogo and Carcar are shaped by strong community commerce and the steady movement of people and services. These dynamics drive local activity and increase the need for residential environments that offer stability and peace of mind. Camella communities respond by prioritizing safety through gated perimeters and round-the-clock security, creating a precise balance between the energy of tourism and the promise of modern living.

Proximity to town centers, transport links, and key tourist destinations allows residents to take part in local enterprise without sacrificing everyday convenience. In these markets, value goes beyond location, with homes designed for Filipino families that support multiple generations in cities where culture and commerce come together.

Riverdale places your home at the heart of Cebu’s expanding road networks—linking work, life, and leisure with ease. Here, accessibility drives everyday comfort and long-term value.

Managing metropolitan momentum

Camella communities such as Montserrat, Pasadena, Riverfront, and Talamban have grown alongside centers of education, business, retail, and lifestyle. These developments help absorb population growth and employment demand, positioning them as stable pillars in Cebu’s long-term development.

Within these developed areas, master planned communities stand out as a defining advantage. Thoughtful planning, shared amenities, and landscaped spaces bring balance to the pace of urban growth, supporting productivity while safeguarding personal well-being. As business districts and service hubs continue to expand, these growth centers reflect sound property positioning with steady potential for capital appreciation.

Azienda rises with Cebu’s momentum, offering thoughtfully planned homes near emerging business and lifestyle hubs. It is where urban energy meets balanced, future-ready living.

Leveraging infrastructure for lasting value

With infralink developments such as Azienda in Talisay, Camella aligns its communities with major road networks and regional connectors, improving mobility and connecting suburban areas to everyday living, working, and investing patterns. From a business perspective, early positioning allows investors to benefit from compounding value as these developments unfold.

Designed for rest, play, and connection, Camella’s amenities, such as the clubhouse and pool, bring families together—creating spaces where memories are made, and community thrives. 

A place-led philosophy that lasts

The enduring strength of the Sinulog Festival lies in its ability to stay meaningful while continuing to move forward, a principle echoed by Camella’s presence in Cebu. Across tourist destinations, growth centers, and infralink corridors, Camella has shown a place-based approach to residential development, recognizing how culture, location, and infrastructure come together to support community living and long-term value. Camella communities are thoughtfully positioned addresses that grow with progress, today and for generations to come.

A home for generations

Camella is the flagship brand of Vista Land, with more than 1,250 thoughtfully designed communities across 49 provinces and 147 key cities and municipalities nationwide. Guided by innovation and progress, Camella develops thriving neighborhoods that place family and community life at the heart of every development, creating lasting value for generations to come.

Know more about Camella developments. Visit www.camella.com.ph and follow @CamellaOfficial. 

SM Prime is Building for a Smarter, Cleaner Energy Future

SM Prime Holdings, Inc. (SM Prime) continues to lead the way in sustainable property development, delivering low-carbon office spaces and climate-smart retail environments through energy efficiency initiatives, on-site renewable solutions, and strategic long-term partnerships.

A sustainable future for all. The iconic SM Mall of Asia, the world’s 6th largest mall, has become a sustainable retail shopping destination. Its physical and economic resilience stands as a testament to SM Prime’s commitment to sustainable business strategies.

From efficiency to impact

SM Prime has implemented programs such as lighting upgrades, improved air conditioning and ventilation systems (ACVS), and optimized building management systems since the 1990s —significantly reducing emissions, proving that energy efficiency delivers environmental and economic benefits. In 2024, SM Supermalls reduced electricity use by 38%, avoiding 156,736 metric tons of greenhouse gas emissions (GHG) and saving ₱2.3 billion.

In the recently concluded 5th Energy Efficiency Excellence Awards of the Department of Energy (DOE), SM Prime’s business units, namely, SM Supermalls, SM Offices, and SM Hotels, was awarded multiple Certificates of Excellence.

This success reflects collaboration among engineering teams, service providers, tenants, and customers, driven by the company’s leadership and commitment to the SM Green Movement.

Renewable energy milestones

A historic 100MW milestone. At Quezon City, the SM North Edsa, the first Philippine mall to use clean energy with rooftop solar photovoltaic systems, continues to deliver SM Prime’s people-centric sustainable retail spaces.

Guided by its goal of Net Zero by 2040, SM Prime is making decarbonization practical, reliable, and scalable. At SM City North Edsa, it recently celebrated a milestone for clean energy in the country, with 59 properties generating a combined 100 megawatts (MW) of on-site renewable energy—one of the largest solar capacities among property developers in the Philippines.

Today, more than 50% of energy use across SM Supermalls comes from renewable sources, supported by partnerships with Aboitiz Renewables, TotalEnergies, Citicore Renewable Energy Corporation, and leading solar providers. This collaborative approach empowers communities while building a safer and more sustainable future.

Working with WWF-Philippines, SM Prime has committed to the Science-Based Targets initiative (SBTi) and is working towards its near and long-term targets.

Retail architecture working with nature

Technology meets nature. In SM City East Ortigas, natural light brightens the food hall, and retrofitted lighting produces significant energy savings.

At the heart of SM Prime’s energy strategy is the creation of sustainable, resilient spaces that enrich experiences for the community. Across its malls, SM integrates passive design elements—high ceilings, large atriums, skylights, open spaces, and natural ventilation—reducing daytime energy consumption while offering brighter, breezier, and more welcoming spaces for relaxation, dining, and shopping.

Smart solutions such as motion-sensor escalators, solar-powered outdoor spaces, and energy-conscious cooling systems make SM Supermalls a top retail destination for tenant-partners and customers alike.

Shared climate benefits for all

“Customer expectations evolve quickly. When our leaders first initiated this project, it was in the early days of learning about the impact of our consumption on the planet. Now, brands – whether big luxury labels or small and medium enterprises – are looking for partners who invest in circularity and ESG impacts,” said SM Supermalls president Steven Tan.

As SM Prime continues to scale its energy programs, its SM Green Movement builds a resilient energy infrastructure to create a safe, comfortable, and welcoming space for its communities.

“We are committed to making our malls as energy efficient as possible by implementing advanced technologies and best practices. SM Supermalls will keep expanding its sustainability efforts to reduce environmental impact and improve the quality of life for both the planet and the communities we serve,” said Tan. (SM Prime)