Friday, March 22, 2024

SM, WMSU renews academic partnership

Aim to help students in internship programs, future job placements, and providing avenues for collaboration, learning, and mutual enrichment, SM City Mindpro sealed its academic partnership with Western Mindanao University (WMSU) anew on March 22.

The ceremonial signing of memorandum of agreement (MOA) was attended by Western Mindanao State University Academic Executives headed by its President, Dr. Ma. Carla Ochotorena; Vice President for Administration and Finance, Dr.  Joselito MadroƱal; Vice President for Academic Affairs, Dr. Nursia Barjose; Vice President for Research, Extension, and External Linkages, Dr. Joel Fernando; University and Board Secretary, Associate Prof. Al-Ghani Mohammad; University Legal Officer, and SM City Mindpro representatives led by its Mall Manager, Aileen Ann Villa-Enriquez; Senior Human Resources Manager, Allen Macaso, and alumni employees.

“In the ever-evolving landscape of academia, collaboration is the catalyst for innovation, growth, and the advancement of knowledge. Today, we are thrilled to formalize the renewal of partnership that not only expands our academic horizons, but also opens up new avenues for collaboration and mutual enrichment”, shared Aileen Ann Villa-Enriquez, SM City Mindpro Mall Manager.

Dr. Carla Ochotorena shared her elation knowing that SM employed 40% of its workforce who were WMSU graduates, stating further that the institution has produced globally competitive individuals. 

SM’s renewal of academic partnerships, participation in job fairs, and scholarship grants are just some of the many ways SM gives back to its community. With the recent collaboration, SM City Mindpro hopes to contribute to the community development in the city through academic linkages.

Thursday, March 21, 2024

Tote-ally Awesome Deal Alert! Score a Free TOTE Bag with Your Coca-Cola Feast at SM Foodcourts!

Listen up, foodies and Coca-Cola fanatics! This is not a drill. We repeat, this is NOT a drill! SM Foodcourts are serving up a promo so good, you'll be cartwheeling (or maybe just waddling happily) to your nearest branch.

Choose green, get a reusable tote today! For every P499 single-receipt food purchase, you'll score a FREE tote bag – just by adding a 1.5L bottle of Coca-Cola or grabbing three of those refreshing 16oz cans. Yes, you read that right. Free. Tote. Bags. Be sure to tag along your friends and family for this tote-tastic feast.

This epic collab is happening at ALL SM Foodcourt locations nationwide, plus select Food Hall branches. Treat yourself to your favorite food court fare – think sizzling steak, overflowing halo-halo, or that perfect plate of Bibimbop – and walk away with a stylish tote that's #OOTD-worthy.

Here's the Tea on This Tote-ally Awesome Promo:

What you gotta grab: P499 single-receipt food purchase from your favorite SM Foodcourt or select Food Hall branch, PLUS a 1.5L bottle of Coca-Cola OR three (3) 16oz Coca-Cola cans.

  •     What you get:A FREE tote bag! #SustainableQueens #SustainableKings
  •     Where to find the TOTE:ALL SM Foodcourt locations and select Food Hall branches
  •     When to snag this deal:From March 15th to April 28th, 2024. That's six weeks of tote-tastic feasting!

So, grab your squad and family, and hit up your nearest SM Foodcourt. Fill your belly with delicious food, quench your thirst with refreshing Coke, and walk away with a stylish new tote. This promo is guaranteed to be a total VIBE and make you say, "Tote-ally Worth It!" See you there!

Check SM Foodcourt socials for the complete promo details.

Time to Shine: Make Your Mark for Earth Hour at SM Malls

Small actions can make a big difference. This year, SM Supermalls invites everyone to #GiveAnHourForEarth by joining millions around the world in the annual Global Lights Switch Off on March 23 from 8:30pm to 9:30pm. This 2024, SM marks 16 years of commitment in supporting the annual campaign initiated by the  World Wildlife Fund (WWF) since its inception in the Philippines in 2008. You can make your mark too by participating in various eco-friendly activities across SM malls.

Mall goers are invited to take small actions and make a big difference during Earth Hour at SM malls.

Have fun raising awareness
At SM North EDSA, fan groups and the Philippine K-Pop Society will come together to illuminate the night with  light sticks during the Global Lights Switch Off, while participating in pre-concert activities from various booths,  including a plastic waste collection Idol Challenge. Unplug and unwind with an acoustic performance at SM City Manila or get pumped with a glow-in-the-dark Zumba party at SM City Pampanga.


Check out an SM mall near you for interactive activities on Earth Hour this March 23.

Shop and dine in the dark
Mall-goers can enjoy a candlelit dinner at participating restaurants, explore Green Retail Finds at the SM Store, or indulge in gadget-free entertainment at board game cafes and arts and crafts hubs. Customers can also check out solar light solutions at ACE Hardware or glow up while they power down with beauty and wellness treats at Watsons. More exclusive Earth Hour deals await via SM Deals, SM Malls Online, and at an SM mall near you.

Shop for a sustainable home, dine in the dark, and recycle with SM Supermalls.

Shop for a sustainable home, dine in the dark, and recycle with SM Supermalls.

Get moving and recycling
Promoting an active and sustainable lifestyle, customers are encouraged to walk or bike around the mall during Earth Hour. Furthermore, individuals can make a meaningful impact by dropping off recyclables at SM's plastic waste collection booths in partnership with Friends of HOPE, or by disposing of e-waste responsibly at designated collection bins located at Cyberzone or information booths.

Shop for a sustainable home, dine in the dark, and recycle with SM Supermalls.

Through the collective efforts of SM Supermalls, its tenants and customers in supporting Earth Hour in 2023, SM malls saved 4825.61 kwH of energy, equivalent to CO2 emissions from charging 417,940 smartphones.  Shoppers can make an impact and #GiveAnHourForEarth at SM malls, showcasing how raising awareness on the climate crisis can be a vibrant and enjoyable experience too.

Tuesday, March 19, 2024

Purple hearts afire!

Women’s Month this year became an opportunity for SM Supermalls to continue what now looks like a tradition of inviting, and flying in, very interesting speakers to highlight an SM occasion. Just last year, we had noted Canadian author Malcolm Gladwell during the SM 65th Anniversary Summit, and now we had She Loves Tech Co-Founder and Co-CEO Singapore-based Leanne Robers, for International Women’s Day at SM. The event saw the Samsung Hall at SM Aura awash with purple T-shirts, banners and collateral, all in the name of, and in support of, Women’s Month.

For those living under a rock, and not exposed to tech news or sustainability and gender inclusivity issues, Leanne Robers is one of the guiding lights behind She Loves Tech, which is only the world’s largest start-up competition, acceleration platform, and flagship conference for women and technology. She opened the afternoon sessions of SM’s International Women’s Day Celebration: Investing in Equality Toward Gender-Inclusive Prosperity, last March 8.

Leanne Robers, co-founder of She Loves Tech, at the SM celebration of International Women’s Day.

The topic of the fourth session, led by a keynote address from Robers, was Bridging the Gap: Technology and Women’s Empowerment in Business. This was a forum where the likes of Bianca Gonzalez-Intal, Eliza Antonino of the Moment Group, social entrepreneur Zarah Juan, and Anne Emperado-Macababat of Malanne jewelry and accessories, joined Robers in a lively discussion.

On the evening of the seventh, I was the lone thorn at an impromptu dinner that SM Supermalls VP for Corporate Marketing Grace Magno organized, with representatives from two other media platforms - and it was a wonderful opportunity to sit down with, chat, and engage with Robers.

Founded in 2015 by Robers, Rhea See and Virginia Tan, She Loves Tech (SLT) is a global program that funds women-led tech start-ups. It now operates in 76 countries, across six continents. In it’s nine years, it has worked with over 15,000 start ups, with close to half a billion dollars raised post-competition. As Leanne was happy to report, there are close to 5,000 entries each year, and they’re constantly surprised by who wins, the kind of tech being proposed by the start-ups.

Committed to closing the funding gap for women, the SLT platform has the world’s largest database of women-led and women-impact start-ups. Looking up past winners, I was amazed to see the diversity of the start-ups. In 2022 alone, finalists included a game changing start up with acoustic material and sound therapy app aiming to eradicate avoidable ear damage, to an algae-based biofuel, and biomimetic self-healing concrete. A finalist from Africa that had to do with household essentials quick commerce may have sounded more mundane, but had strong social impact.

Mr. Gustavo Gonzalez UN Resident Coordinator in the Philippines, welcoming all to International Women’s Day at SM Aura.

And Leanne was happy to accept how there has been progress in women participation over the last nine years. In fact, at the International Women’s Day press conference, Leanne mentioned that the dream is really a world where She Loves Tech no longer needs to exist, that there truly is an equal playing field in the arena of tech start-ups. But until that time, she’s ready to be pushing for Education, and for the Angel Investing they represent. Presently, to join the SLT competition, the founder of the start-up has to be a woman, or the tech proposed has to impact women significantly. A working prototype is also a must.

Leanne Robers was a 2019 Obama Global Leader (Asia-Pacific), was Booking.com’s Tech Playmaker of the Year and garnered the Champion of Change Award in 2020, and just last year, was awarded Monte Carlo Woman of the Year special Prize in the Monaco Women Forum, as presented to her by Princess Charlene and Prince Albert II. It’s really been one accolade after another as she successfully merges sustainability, technology, women empowerment and inclusivity, while hailing from Southeast Asia.

Interesting to learn that Leanne is married; but as she frankly says, her maiden surname of Robers was so unusual, she just opted to keep it, and not become Mrs. Gupta. They don’t have children, and she smiles recounting the years when her mother and mother-in-law would constantly bug them about children. She tries to compensate for the impression she may be making about being obssessive over-achievers by saying she and her husband are the best auntie and uncle to the children of their siblings and friends. Me, I joke back that that’s so easy to say when you know you can return the kids at the end of the afternoon; and Leanne laughs.

We’re eating dinner at a Thai restaurant, and I notice how she loves her mango sticky rice. Passionate and committed, but also gregarious and possessing levity; it was a distinct pleasure meeting Leanne, scratching the surface to go beyond the public persona we’re exposed to. (Source: Manila Bulletin)