Cebu City, Philippines - Big Bad Wolf, the largest book sale in the world, is returning to take Cebu by storm! This much-awaited return is set to happen at SM Seaside City Cebu from 10:00 AM to 9:00 PM on April 26 to May 5, 2024.
Book lovers in the Visayas region can once again enjoy access to a vast array of literary offers covering different genres, authors, and topics by bringing their own collection of books.
Even though Big Bad Wolf has visited Cebu numerous times, this visit is sure to go down in history! BBW offers its most recent unique offers, beginning with the promotion of "Buy 5 Free 1." BBW will include an extra book for free for every five books that shoppers grab. Still, that's not all! In addition to the free book, participants can win vouchers for every set of five books they purchase. When consumers purchase ten titles, BBW doubles their happiness by giving away two free books and doubling their chances to win vouchers worth up to P10,000!
Furthermore, the return of the Book Sale in Cebu marks the return of old partnerships, as well as the welcoming of new names. The Red Readerhood Program returns to make a splash at the event. Metrobank is also returning as a bank partner, kicking off their return at the Cebu event. Metrobank cardholders can enjoy a 0% installment promo for three (3) months with a minimum purchase of P3,000.
Swedish home furnishing brand IKEA will also be present at the BBW event where they will be setting up two lounge areas showcasing their affordable and quality home solutions for book lovers.
But the excitement doesn't end with discounted books and rare promotions. BBW has curated a series of engaging activities and raffles for attendees to enjoy. From captivating cosplay appearances to thrilling raffle draws, there will be something for everyone to participate in and enjoy throughout the event.
As BBW returns to the Queen City of the South, it invites everyone – from book enthusiasts to those just discovering the joy of reading – to celebrate literature, discounts, and community engagement. Admission is free, so mark your calendars and prepare for an unforgettable literary time at SM Seaside City Cebu!
For more information regarding Big Bad Wolf Books’ grand return to the Philippines, please visit:
About Big Bad Wolf Books
The Big Bad Wolf Books was founded by Andrew Yap and Jacqueline Ng in 2009 and first launched in Kuala Lumpur, Malaysia. In the words of the company’s founders, Big Bad Wolf aims to cultivate reading habits, increase English literacy worldwide, and build a new generation of book lovers by making books more affordable and accessible to everyone.
One of the company’s best highlights is its Book Sales, which is popular among book lovers around the world. As a global reading advocacy initiative, the sales aim to encourage people of all ages to discover the joys of reading, inspire them to pursue their dreams, and, importantly, empower them with the knowledge to realize them.
Currently, Big Bad Wolf’s Book Sales have toured 15 countries and 37 cities. Among these include different cities in Asia like Malaysia, Cambodia, Manila, Singapore, Thailand, Hong Kong, and Indonesia. The company has also begun branching out to book readers outside the Asia Pacific, having held book tours in Tanzania, Kenya, and the United Arab Emirates.