Samsung Galaxy A27 5G Brings an Immersive Display and Awesome Intelligence to More Users

The newest addition to the Galaxy A series features an Infinity-O display, combining a seamless viewing experience with reliable performance and intelligent tools for more users

SEOUL, Korea – June 25, 2026 – Samsung Electronics Co., Ltd. today announced Galaxy A27 5G, a device that refines everyday mobile use with an immersive display, reliable performance and thoughtfully integrated AI features. Building on the popular Galaxy A26 5G, Galaxy A27 5G introduces meaningful enhancements that make the experience easier and more intuitive for more users.

More Screen, Less Distraction

For smoother, more seamless viewing, the Galaxy A27 5G features a 6.7-inch Super AMOLED display with a 120 Hz refresh rate. It also introduces an upgraded Infinity-O display that minimizes the visible camera area with a discreet punch-hole design. Together with a reduced, more balanced bezel, this adds screen space and removes distractions, keeping content front and center. With a slim 7.8 mm body, Galaxy A27 5G is designed to feel comfortable in the user’s hand throughout the day.

Everyday Performance, Enhanced

Powered by the Snapdragon® 6 Gen 3 Mobile Platform,[1] Galaxy A27 5G feels more responsive throughout the day, whether users are switching between apps or busily handling multitasking. A boost in GPU performance delivers smoother graphics for gaming and streaming, while the latest high-speed memory enables faster data transfer speeds and improved power efficiency. Together, these upgrades help Galaxy A27 5G deliver an everyday experience that users can count on.

Galaxy A27 5G also introduces a 12 MP front camera that captures a wider range of brightness and richer colors, resulting in more natural-looking selfies in a variety of lighting conditions.

Awesome Intelligence for Everyday Tasks

Upgrades to the existing suite of AI features make mobile intelligence more accessible. Circle to Search[2] with Google now supports multi-object recognition, allowing users to search for multiple items within an image at once, from outfits to accessories, in a single step. It also allows outfits to be virtually tried on directly from search results, helping users to explore new styles from anywhere.

Object Eraser[3] now delivers more precise results, making it easier to remove unwanted distractions with more natural-looking edits. Additionally, Voice Transcription[4] in the Voice Recorder app can now translate while transcribing, making it easier to capture meeting notes in 22 languages.

Building on the Awesome Intelligence[5] experiences introduced earlier this year, Galaxy A27 5G supports a choice of AI assistants, including Google Gemini[6] and Perplexity.[7] Deeper integration across more native Galaxy apps — including Gallery — supports faster, more intuitive everyday interactions. Galaxy A27 5G now supports Bixby[8] as a conversational device agent, enabling seamless control of settings and features through natural language.

Galaxy A27 5G reinforces Samsung’s commitment to long-term support with up to six generations of Android OS and One UI upgrades, as well as up to six years of security updates from the initial global launch date, giving users confidence they can use their device longer. Built on Samsung Knox with hardware-backed protection from Knox Vault,[9] Galaxy A27 5G keeps sensitive data secure, making device protection easier and more intuitive than ever before.

Availability

Galaxy A27 5G will be available starting July 10 on Samsung.com, Samsung Experience, Authorized Stores, and Samsung Flagship stores on Lazada and Shopee. Available in Black, Blue, and Light Pink.[10]

Specification Table

	Galaxy A27 5G
Display	6.7” FHD +  *Measured diagonally, the screen size is 6.7" in the full rectangle and 6.5",   accounting for the rounded corners. The actual viewable area is less due to the rounded corners and the camera hole.
	Super AMOLED, Infinity-O Display  Up to 120 Hz refresh rate
Processor	Snapdragon ® 6 Gen 3 (4nm) Octa-Core 2.4GHz (4x), 1.8GHz (4x)
Dimensions & Weight	162.4 x 78.2 x 7.8mm, 200g
Camera	5MP Ultra-Wide Camera  50MP OIS Wide Camera  2MP Macro Camera  12MP Front Camera
Memory & Storage[1]	6+128 GB 8+256 GB  MicroSD: Up to 2 TB
Battery	5000 mAh (typical)  25 W Fast Charging
	*Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,860 mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.
OS	Android 16  One UI 8.5
Security	Samsung Knox Vault
Water & Dust Resistance	IP64[2]

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[1] Memory/storage options and availability may vary by country, region or carrier. Available memory/storage capacity is subject to preloaded software.

[2] Galaxy A27 5G is rated as IP64. Based on lab test conditions for spraying 10 liters of freshwater per minute from all angles for 5 minutes. Not recommended for beach or pool use. The device's water and dust resistance is not permanent and may diminish over time due to normal wear and tear.

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[1] Snapdragon is a trademark or registered trademark of Qualcomm Incorporated. Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries.

[2] Circle to Search is a trademark of Google LLC. Sequences shortened and simulated. Results for illustrative purposes only. Service availability may vary by country, language or device model. Requires an internet connection. Users may need to update Android and the Google app to the latest version. Works on compatible apps and surfaces. Results may vary depending on visual matches. Accuracy of results is not guaranteed.

[3] Results may vary depending on shooting conditions, including multiple subjects, out-of-focus subjects, or moving subjects.

[4] Voice transcription feature requires a Samsung Account login. Only available on the pre-installed Samsung Voice Recorder app or files recorded using the pre-installed Samsung Phone app. The voice recording feature in the pre-installed Samsung Phone app may not be supported in some countries. Audio files must be under 3 hours in duration to be processed. Accuracy of results is not guaranteed. For details, please visit https://www.samsung.com

[5] Samsung Account login may be required to use certain Samsung Intelligence Features. Samsung does not make any promises, assurances, or guarantees as to the accuracy, completeness, or reliability of the output provided by the Intelligence Features. Availability of Awesome Intelligence features may vary by region/country, OS/One UI version, device model, or phone carrier. Awesome Intelligence service may be limited for minors in certain regions due to age restrictions on AI use.

[6] Gemini feature requires an internet connection and a Google Account login. Service availability may vary by country, language or device model. Features may differ depending on subscription, and results may vary. Compatible with certain features and certain accounts. Accuracy of results is not guaranteed.

[7] Menu names, paths, and screen layouts may vary depending on your device model, software version, or app version. This feature may vary by country, language, model, or app. If the Perplexity app does not appear in the voice wake-up app list, update both the Voice wake-up app and the Perplexity app to the latest version from the Galaxy Store, then try again. Language support for Perplexity may vary by country.

[8] Service availability may vary by country/service provider/language/device model/OS version.

[9] Security features or hardware/software architecture of Samsung Knox Vault on Samsung Galaxy A series smartphones may differ from those on Samsung Galaxy flagship devices, including S series, Z series, S FE series smartphones and Tab S series tablets launched from 2021 onwards. The availability of Samsung Knox Vault may vary by device model.

[10] Color availability may vary by country or carrier.

Exclusive launch offers await when you purchase the Galaxy A27 5G until September 15, 2026. Get savings of up to Php3,639 (P1,500 off, free travel adapter, and Jisulife fan).*

For added peace of mind, Samsung Care+[1] offers comprehensive coverage tailored to users’ needs, including benefits that protect the device's value.

For more information on Galaxy A27 5G, please visit: Samsung Newsroom, Samsung Mobile Press or Samsung.com.

*DTI Permit No. FTEB-258063 Series of 2026

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[1] Terms and conditions apply. Samsung Care+ coverage, service type and promotion details may vary by country/region, and a deductible (service fee) may apply. To be eligible for Samsung Care+ promotion benefits, registration may be required. For detailed Samsung Care+ information, please visit https://www.samsung.com/samsung-care-plus/. Care at home and abroad: When in need of Samsung Care+ services while traveling, users should contact the local customer service center in the destination country or region in advance to confirm Samsung Care+ availability.

Samsung Galaxy A57 5G and A37 5G Announced: Flagship-Like Features at Budget-Friendly Prices

The Galaxy A57 5G and Galaxy A37 5G feature a sleek design, powerful cameras, and upgraded Awesome Intelligence, delivering reliable performance and confidence for everyday use.

SEOUL, Korea – March 25, 2026 – Samsung Electronics has officially unveiled the Galaxy A57 5G and Galaxy A37 5G, the latest additions to its Galaxy A series, bringing its newest mobile innovations — including enhanced Awesome Intelligence — to more users worldwide. This new lineup reflects Samsung’s push to make AI-powered features more accessible, giving users intuitive tools that help simplify everyday tasks. Both devices are designed to improve the overall experience, with upgrades in performance, camera quality, and display, as well as added durability and stronger security features. With up to six generations of OS updates and long-term security support, the Galaxy A series is built for longevity. Leading the lineup is the Galaxy A57 5G, featuring a slimmer, more refined design and enhanced AI capabilities, making it the most powerful Galaxy A series device yet.

"The new Galaxy A series reflects our continued commitment to AI democratization by bringing the latest innovations to more Galaxy users," said TM Roh, Chief Executive Officer, President, and Head of Device eXperience (DX) Division at Samsung Electronics. "With Samsung's fundamental capabilities combined with enriched Awesome Intelligence, Galaxy A57 5G and Galaxy A37 5G will deliver reliable everyday performance to users around the world and drive rapid AI expansion."

Enriched Awesome Intelligence Designed for Everyday Life

With the latest One UI 8.5, the Galaxy A57 5G and Galaxy A37 5G bring Samsung’s newest AI innovations to more users. Powered by enhanced Awesome Intelligence, these devices make it easier to get things done while opening new ways to create, stay productive, and complete everyday tasks more efficiently.

Voice Transcription is now added to the Voice Recorder app, making it easier to revisit key details from meetings, lectures, or calls. It can quickly transcribe and translate recordings, or even turn voicemail audio into readable text. AI Select is now more accessible through a long press on the Edge Panel, bringing useful actions directly on-screen. Users can instantly extract text or create content without manually highlighting items. It also now supports Drag & Drop in Multi-Window mode, allowing images to be easily moved into Samsung Notes or the Photo Editor for faster, more seamless editing. Awesome Intelligence continues to make photo editing more effortless. The Object Eraser delivers more natural-looking results when removing distractions, such as background passersby or clutter in cafés. On the Galaxy A57 5G, Best Face now supports more photos and continuous shooting, helping users capture group shots where everyone looks their best. Popular tools like Filters and Edit Suggestions also make it quicker to enhance and share photos without extra steps. The Galaxy A57 5G further adds Auto Trim, making video editing even more convenient. Meanwhile, Circle to Search with Google now supports multi-object recognition, allowing users to explore several items in a single image at once — from outfits to accessories — in a single search. 

The new Galaxy A series expands Awesome Intelligence experiences with a choice of agents designed to simplify everyday tasks, from search to planning to easily adjusting settings. As a conversational device agent, upgraded Bixby lets users intuitively control Galaxy settings and features using natural language. At the same time, Gemini navigates complex tasks across native Galaxy apps and select third-party apps to support faster, more intuitive interactions. 

Awesome Camera to Capture Clearer Photos and Videos, Day or Night

As AI becomes more deeply integrated into mobile experiences, camera performance remains essential to delivering the everyday usability and satisfaction users expect.

Galaxy A57 5G and A37 5G deliver brighter, clearer visuals powered by the upgraded camera hardware and an improved Image Signal Processor (ISP). The devices feature a versatile triple-camera system, led by a 50MP main sensor, delivering sharp, detailed images across a wide range of lighting conditions without manual adjustments.

When the lights go down, the Galaxy A57 5G and A37 5G cameras adapt seamlessly with improved Nightography, capturing clear, true-to-life photos and videos even in low-light conditions.

Galaxy A57 5G takes photography a step further with enhanced image processing that sharpens detail and reduces noise for even clearer, more vibrant results. It delivers rich contrast and balanced color even in challenging light, while a faster shutter speed lets users instantly capture fleeting moments with improved clarity.  

Galaxy A57 5G and A37 5G also benefit from AI-based subject recognition and scene optimization to balance portraits, preserve natural skin tones, and create clearer background separation. When the moment calls for a wider perspective, the ultra-wide lens captures more in every group photo or landscape view. At the same time, the 5MP macro camera reveals fine details up close for added creative flexibility.

Performance for Streaming and Multitasking

Galaxy A57 5G delivers the best of both design and performance, combining upgraded CPU, GPU, and NPU for improved performance with its sleek, light form. Built for smooth streaming, scrolling, and content creation, its refined design features a glossy finish and distinctive triple-camera island for a standout modern look that feels comfortable in-hand.

Despite its slimmer profile, Galaxy A57 5G packs powerful performance. Its 5,000 mAh battery supports up to two days of use — powering everything from filming and editing to on-the-go viewing. Slimmer bezels and a bright Super AMOLED+ display with Vision Booster deliver an immersive, clear viewing experience indoors and outdoors.

Built for everyday use, the Galaxy A57 5G and A37 5G are rated IP68 for water and dust resistance, providing durability in real-world environments and peace of mind in the event of accidents. 

Long-Term Support and Foundational Security

Galaxy A57 5G and A37 5G reinforce Samsung's commitment to device longevity, offering up to six generations of Android OS and One UI upgrades, along with up to six years of security updates – giving users the confidence to rely on their device for years to come.

Samsung provides a fortified layer of device safety, transparency, and user choice with Knox Vault, a hardware-based, tamper-resistant security solution. Galaxy A series offers users holistic protection through innovative security and privacy features, including the Security & Privacy Dashboard, Auto Blocker, Private Sharing, Theft Protection, and the new Private Album. This Gallery feature allows users to quickly and easily lock away personal media. Unlike traditional safeguards, the latest A-series devices also proactively notify users of potential risks through Privacy Alerts. These intelligent notifications offer clearer insight and control over location permissions and suspicious monitoring of sensitive data. Together, these enhancements make security feel as intuitive as the rest of the experience, making device protection easier than ever for everyone.

Availability

Galaxy A57 5G and A37 5G are now available in Samsung Authorized Stores nationwide. The Galaxy A57 5G will be offered in Awesome Navy, Awesome Gray, Awesome Icy Blue, and Awesome Lilac. In comparison, Galaxy A37 5G will be available in Awesome Lavender, Awesome Charcoal, Awesome Graygreen, and Awesome White. For added peace of mind, Samsung Care+ offers comprehensive coverage tailored to users' device needs, including benefits that help protect the devices' value.

Every purchase comes with a free travel adapter (worth P1,190) and phone case (worth P990), alongside a two-year Samsung Care+ warranty for total peace of mind. And for a limited time only, you can get the 256GB variant at an additional P1,500 off! That's up to P5,170 worth of savings. 

Looking to upgrade to the Galaxy ecosystem? Take 40% off the Galaxy Fit3, Watch8, Buds3 FE, and Buds Core with every purchase of the Galaxy A57 and Galaxy A37 5G, too.  

Offers valid only until June 30*. For more information on the latest Galaxy A series devices, please visit: 

Galaxy A57 5G: http://smsng.co/GalaxyA57-PR

Galaxy A37 5G: http://smsng.co/GalaxyA37-PR 

DTI Fair Trade Permit No. FTEB-252295, 251225, and 251388 series of 2026.

Specification Table

	Galaxy A57 5G	Galaxy A37 5G
Display	6.7” FHD + * Measured diagonally, the screen size is 6.7" in the full rectangle and 6.6" accounting for the rounded corners. The actual viewable area is smaller due to the rounded corners and the camera hole.	6.7” FHD + *  Measured diagonally, the screen size is 6.7" in the full rectangle and 6.5" accounting for the rounded corners. The actual viewable area is less due to the rounded corners and the camera hole.
	Super AMOLED + Display Up to 120Hz refresh rate Vision Booster	Super AMOLED Display Up to 120Hz refresh rate Vision Booster
Dimensions & Weight	161.5 x 76.8 x 6.9mm, 179g	162.9 x 78.2 x 7.4mm, 196g
Camera	12MP Ultra-Wide Camera F2.2 50MP Wide Camera F1.8 5MP Macro Camera F2.4 12MP Front Camera F2.2	8MP Ultra-Wide Camera F2.2 50MP Wide Camera F1.8 5MP Macro Camera F2.4 12MP Front Camera F2.2
Memory & Storage	8+128 GB 8+256 GB 12+512 GB	8+128 GB 8+256 GB
Battery	5000mAh (typical)
	* Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns, and other factors.
OS	Android 16 One UI 8.5
Security	Samsung Knox
Water & Dust Resistance	IP68