ZAMBOANGA CITY, Philippines, 09 July 2026 – A delightful celebration of local flavors has arrived at SM City Mindpro as the Coco-Choco Fest officially opens at the Ground Floor Event Center from July 7 to 13, in partnership with the Department of Trade and Industry (DTI) Region IX.
Bringing together the region's finest coconut and cacao producers, the week-long trade fair shines the spotlight on the ingenuity and craftsmanship of the region’s micro, small, and medium enterprises (MSMEs). The event provides a vibrant platform where homegrown businesses can showcase premium products while connecting with a wider market.
Visitors can indulge in an exciting selection of locally made favorites—from rich, authentic tablea and handcrafted chocolates to refreshing coconut-based beverages, delectable pastries, delicacies, and innovative food products that celebrate the abundance of the Zamboanga Peninsula's coconut and cacao industries.
More than a shopping event, the Coco-Choco Fest reflects SM City Mindpro's continuing commitment to empowering local entrepreneurs and strengthening communities by providing meaningful opportunities for business growth and market exposure. Through its partnership with DTI Region IX, SM continues to champion Filipino craftsmanship and support enterprises that contribute to the region's economic development.
Whether you're searching for the perfect gift, craving a sweet indulgence, or looking to experience the best of local craftsmanship, the Coco-Choco Fest offers a maxed-out experience filled with delicious discoveries and meaningful connections with local entrepreneurs.
Celebrate the exceptional flavors of coconut and chocolate—All For You, only at your most-loved SM City Mindpro!
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As one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.
